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95.8 Capital FM
958capitalfm.png
City of license London
Broadcast area Greater London
Frequency 95.8 MHz, RDS: CAPITAL
Sky Digital: 0109
freesat: 719
TalkTalk TV: 610
Virgin Media: 958
DAB Digital Radio (London)
First air date 16 October 1973
Format CHR/Pop
Owner Global Radio
Website 95.8 Capital FM

95.8 Capital FM is a popular London local radio station owned by the Global Radio group.

Contents

History

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Early years

This local radio station for London, which was based on the first two floors of the Euston Tower, was originally named Capital Radio, and was launched by then-chairman Richard Attenborough at 5:00 AM on Tuesday, 16 October 1973. Capital went on air just over a week after news station LBC, making it the second legal local commercial radio station in the UK. The first song to be played on Capital was "Bridge over Troubled Water", by Simon & Garfunkel.

Broadcasting on FM and medium wave, it has used 95.8 MHz since its inception, while the medium wave frequency was originally 539 metres (557kHz). This happened to be the same frequency that the Dutch pirate radio station Radio Veronica was using, and the interference between the two meant that neither station could be heard clearly in parts of southern England or Belgium.

In 1975, Capital's medium wave frequency moved to 194 metres (1548 kHz) after Veronica had been closed by the Dutch anti-pirate legislation. As the British government encouraged an end to simulcasting as part of its plan to expand choice in UK radio, a separate service - Capital Gold - was set up in 1988 to broadcast on Capital's medium wave frequency. At the same time, the FM frequency station was relaunched under the name Capital FM. For more information on the early days of Capital Radio, see the Gold page.

Recent times

As from 1997, the studios of 95.8 Capital FM have been based in Leicester Square, which is also home to Capital's parent company, Global Radio. The studio complex is shared with many other stations, including XFM, Classic FM and Heart

The station launched its website in September 1996 resulting in high demand which led to it crashing within a few hours.

Beginning in late 2005, the station went through a number of changes. In December 2005, a new policy of two advertisements in each break to win favour with listeners, though there were more frequent breaks as a result. This policy was changed within a few months.

On 9 January 2006, the station was relaunched under its original name Capital Radio, with a modified line-up of presenters and a slightly tweaked music format. After this re-launch turned out not to have had the desired success, a new Programme Controller was appointed in September 2006. Scott Muller came from the Nova group in Australia, and the station saw another tweak in style.

The changes continued seeing Capital re-branded back to "London's Hit Music Station", a play on the station's earlier brand of "London's Number One Hit Music Station" with noticeable improvements - leading to a rise in audience figures at the end of 2006. The station also changed its on air name to 95.8 Capital Radio, incorporating the frequency of "95.8" back into the station since it was dropped at the January 2006 re-launch.[1]

In March 2007, the station was then renamed Capital 95.8 and its slogan became "The Sound of London". The marketing campaign combined outdoor, cinema, and print adverts. [2]

RAJAR figures for Q2 2007 showed Capital 95.8 slipping to fourth place in the London local radio market ratings, recording the lowest-ever share of the London audience and for the first time falling behind Emap-owned station Magic and Heart, now owned by Global Radio. Capital 95.8's audience share slipped from 4.6 to 4.1 per cent over the quarter.[3]

The station then returned to the 'London's Hit Music Network' tagline on 10 December 2007, with ex-Absolute Radio presenter Greg Burns replacing Lucio on drivetime, and Lucio moving to the evening show. Lucio took over from Bam Bam (Peter Poulton) who left Capital in early December 2007.

On 6 June 2008, Global Radio completed its £375 million takeover of Capital's parent company GCap Media. Since the sale, the station's on-air name has been changed yet again, reverting from Capital 95.8 to 95.8 Capital FM.

Events

Every year, Capital FM hold a Jingle Bell Ball in the Winter at the O2 Arena and a Summertime Ball in the summer at Emirates Stadium.

The Big Top 40 Show

Current 95.8 Capital FM presenters Rich Clarke and Kat Shoob, present the UK national ITunes downloads chart, The Big Top 40 Show, from the Leicester Square headquarters of Global Radio. The Big Top 40 Show is networked from 4pm - 7pm across 140 UK radio stations.

See also

References

External links


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