| Aftermath Entertainment | |
|---|---|
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| Parent company | Universal Music Group |
| Founded | 1996 |
| Founder | Dr. Dre and Eminem |
| Distributing label | Interscope Records (In the US) Polydor Records (Outside of the US) |
| Genre | Hip hop, contemporary R&B |
| Country of origin | United States |
| Location | Santa Monica, California |
| Official Website | www.aftermath-entertainment.com |
Aftermath Entertainment is an American record label founded by Dr. Dre. It operates as a subsidiary of, and is distributed through, Universal Music Group's Interscope Records.
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Upon his departure from Death Row Records in June 1996, Dr. Dre quickly launched Aftermath Entertainment through Interscope Records (which at the time was Death Row's distributing label). A compilation album, Dr. Dre Presents the Aftermath was released towards the year's end, featuring artists who were amongst the label's first signees (most of the acts featured, however, quickly became disassociated with the company). In 1997, Dawn Robinson announced her departure from the R&B group En Vogue and that she had signed with Aftermath.[1] Before the year's end, however, she abruptly left the label, claiming that Dr. Dre had been too slow to get the ball rolling on her project.
In the autumn of 1997, Aftermath released the only collaborative project by hip hop super-group, The Firm (composed of AZ, Foxy Brown, Nas, and Nature). Despite the highly anticipated album featuring production and cameo appearances by Dr. Dre himself, debuting atop the Billboard 200 and being certified platinum, it sold below commercial expectation. The group subsequently disbanded. Aftermath's next release was supposed to be by rapper King Tee. His album, however, was shelved, and King Tee also left the label. Veteran rapper Rakim also signed with the label. Legal troubles forced Truth Hurts to leave the label, and Rakim's highly anticipated comeback album that was shelved due to production conflict, also leading to his departure.
Upon recommendation from Interscope Records head, Jimmy Iovine, Aftermath signed now multi-platinum rapper Eminem in 1997. The following year, Eminem's major label debut, The Slim Shady LP was released. The album topped the Billboard albums chart, went on to be certified quadruple platinum, and arguably became the label's first successful release. Also in 1999, Aftermath released 2001, Dr. Dre's follow-up to his 1992 album, The Chronic. The album went on to be certified 6x platinum.
Several more artists were signed to, and later dropped from Aftermath, including Hittman, and Last Emperor. Aftermath released 50 Cent's multi-platinum major label debut album Get Rich or Die Tryin' through a joint venture with Shady Records in 2003. Rapper The Game, who signed with the label in 2003, also released his debut album The Documentary through a joint venture with 50 Cent's G-Unit Records in 2005. Shortly after the release of The Documentary, tension between The Game and 50 Cent ignited, resulting in The Game leaving Aftermath Entertainment in mid-2006.
Busta Rhymes was also signed, and later dropped from the label. His album, then titled "Blessed", since retitled Back on My B.S., was to be released on Aftermath. It was later reported that when he signed a deal with Universal Motown, the album would be released on his label, Flipmode Entertainment, through his Universal Motown deal.[2] Stat Quo was also released from the label in 2008, citing differences in direction.[3] In early 2009, Los Angeles native rapper, Slim da Mobster, was signed in a joint venture with Shady Records and G-Unit Records. He is the first artist to be signed to all three of the affiliated labels,[4] while in late 2009, Detroit rapper Hayes was signed to a joint venture with Timbaland's Mosley Music Group.[5]
In January 2010, it was revealed that Bishop Lamont had left the label due to the repeated delay of his debut, The Reformation,[6] while long time Aftermath R&B singer, Marsha Ambrosius, had also left the label.[7]
In early February 2010, former Aftermath artist, The Game, now simply called "Game", had re-signed to the label. In a post on his official Twitter page, he summed up the deal simply with "[i]t's funny how things come full circle", while also posting a picture wearing several Aftermath necklaces.[8]
| Act | Year signed | # Albums released under Aftermath |
|---|---|---|
| Dr. Dre | 1996 | 1 |
| Eminem | 1998 | 7 |
| 50 Cent | 2002 | 4 |
| Slim da Mobster | 2009 | – |
| Hayes | 2010 | – |
| Game | 2003–2006, 2010 | 1 |
| Act | # Albums released under Aftermath | Source |
|---|---|---|
| Joell Ortiz | – | [9] |
| Stat Quo | – | [3] |
| Busta Rhymes | 1 | [2] |
| Rakim | – | [10] |
| Eve | – | [11] |
| Focus... | – | [12] |
| Joe Beast | – | [13] |
| Bishop Lamont | – | [6] |
| Marsha Ambrosius | – | [7] |
| Hittman | – | [14] |
| Tiffany Villarreal | – | [15] |
| Album information |
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Aftermath Entertainment – Dr. Dre Presents the Aftermath
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| The Firm – Nas, Foxy Brown, AZ, and Nature Present The Firm: The Album |
Eminem – The Slim Shady LP
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Dr. Dre – 2001
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Eminem – The Marshall Mathers LP
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Soundtrack – The Wash
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Eminem – The Eminem Show
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| Truth Hurts – Truthfully Speaking |
Soundtrack – 8 Mile
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50 Cent – Get Rich or Die Tryin'
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Eminem – Encore
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The Game – The Documentary
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50 Cent – The Massacre
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Eminem – Curtain Call: The Hits
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Busta Rhymes – The Big Bang
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50 Cent – Curtis
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Eminem – Relapse
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50 Cent – Before I Self Destruct
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Eminem – Relapse: Refill
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