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American Express Incentive Services
Type Private
Founded 1997
Founder(s) American Express
Maritz Inc
Headquarters Fenton, Missouri, United States
Area served United States
Key people Darryl Hutson
Industry Finance, Incentive services
Products Card Programs and Incentive programs

American Express Incentive Services (AEIS) is a private company formed as a joint venture by American Express and Maritz, Inc in 1997[1 ]. AEIS claims to provide incentive programs for 76% of fortune 100 companies[2].




Card Programs

One of the primary selling point for AEIS is the patented DirectSpend technology that gives clients the ability to restrict the spending on the reward cards to specific retail locations[3]. Through the Persona product AEIS clients are able to choose which retail outlets the card will be accepted at. Additionally cards can be co-branded and personalized through the Custom Card and DirectSpend/Persona products. For non-restricted programs the Encompass card is provided[4].

Sales Incentive & Rebate Programs

In addition to pure card solutions AEIS utilizes partner companies to provide Sales Incentive (Spiff) programs and product rebate programs. Through its partners AEIS delivers online solutions with varying degrees of integration and online facilities.

Management and Key Executives

Key executives include:[1 ][5]

  • Darryl A. Hutson: Chief Executive Officer
  • Russell Yergensen: Chief Financial Officer
  • James Menadier: General Manager and Chief Operating Officer
  • Martin Hood: Senior Vice President of Partnership Sales
  • Sheree Herr: Vice President, Licensing and Partnership Sales
  • Dan Sanders: Vice President of Finance and Controller
  • Matt Harris: Vice President of Marketing
  • Deanna M. Baker: Vice President, Employee Development & Human Resources
  • Tracy McFadden Wright: Vice President, American Express Partnerships
  • Lawrence J. Newman: Vice President, Sales
  • DuWayne Milner: Vice President, Business Analytics
  • Dan Easley: Vice President, Operations and Program Management


  1. ^ a b [1], BusinessWeek American Express Incentive Services, L.L.C., accessed 9 April, 2009
  2. ^ [2], American Express Incentive Service - About Us, accessed 9 April, 2009
  3. ^ [3], bnet StoreFinancial Licenses American Express Incentive Services' Patented DirectSpend(SM) Process, accessed 9 April, 2009
  4. ^ [4], American Express Incentive Services - Encompass Card, accessed 9 April 2009
  5. ^ [5], American Express Incentive Service - About Us, accessed 9 April, 2009

External links


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