Ammar Yusuf Mirza was born 1st March 1973 in Newcastle upon Tyne, England, U.K. Son of Muhamed Yusuf Rhabar Mirza. Muhamed Mirza was a deputy head-teacher at Whickham Comprehensive, Newcastle and a lecturer at Newcastle University. Ammar Mirza had a strict muslim up-bringing, however due to his inquisitive nature decided to follow his own belief. This belief did not disregard common sense and intuition, but further enhanced learning and inner-belief. Ammar Mirza schooled in Pakistan, Montgomery - England Newcastle Heaton Manor, North Tyneside College, Bushy College Watford, UCLA, and the British Computer Society. Having studied Ammar started his career in earnest at United Artist' in Gateshead, Tyne & Wear as a temp. Prior to this he had a number of positions from working in civil service as an Evaluation Officer at the British Counsel through to working as a Assistant Manager at the Cannon Ionic Golders Green. Ammar rose through the ranks at United Artists that was ultimately owned by Telewest Communications, from working in and then managing a call center through to ultimately becoming responsible for IT Service Delivery. Ammar's capability statement: Capability Statement


Ammar Mirza is the Managing Director of AmmarM Ltd, a newly formed multi-faceted company, offering a one-stop-service-shop for all businesses. Whilst the core business is consultancy specialising in the property market, provisions have been made to offer a variety of services enabling a whole business package offering. Ammar is a member of the Institute of Directors and the Entrepreneurs Forum.

Ammar Mirza represents Estate and Letting Agents, as well as private landlords on Newcastle City Council’s Housing Partnership and various other Council select Housing Committees. Considered an expert on local housing within Newcastle, in particular the private rented sector, Ammar offers advice and assistance to various organisations on a consultancy basis and also holds other directorships in local property companies.

An active Vice-Chair of School Governors at Tyneview Primary School, Ammar is responsible for sitting on various School Committees including Head-Teacher appraisal, staffing and appeals. And also has introduced various initiatives to help the school achieve its goals as part of the school improvement plan and education inspection.


Prior to setting up AmmarM Ltd Ammar was the managing director of Clark Residential – a property management company - where the following successes were realised during his lead: • Moving from a single office in Jesmond, Newcastle to a regional company with three offices. • Implementing Staff Development and Training - achieving "Investor In People" award status. • Creating one of the strongest National Property Management Brands. • Property portfolio increased from double to triple numbers, with 100' of properties in sought-after locations, with the vast majority refurbished in the last three years. • Turnover tripled - with annual turnover in the £M's. • In excess of £20m added to the overall property portfolio. • Launch of various unique schemes, offering customers a lifestyle - working with International partners (Toni & Guy, Europcar etc) to offer discounted and free incentives, including car-hire, gym-membership, hair styling – and not just a property to rent. • Introduction of an “all inclusive package”, with Broad-band, Plasma TV's and the finest properties to rent, inclusive of all bills for a fixed one monthly fee. • Collaborating with local agencies and the City Council to provide the very best of properties with agreed set-standards - The Accreditation Scheme. • The launch and editorial ship of an In-House magazine - "Accommodate" with Her Royal Highness the Queen and the Prime Minister on the readers distribution list. • Introduced brand values to provide direction, focus and understanding for staff to enable all the company to work together to common goals. • Detailed budgetary requirements for current and next financial year, introducing cost control throughout the business to ensure efficiency. • Installed and configured a small office IT (Information Technology) fully networked system, consequently automating daily tasks increasing efficiency and improving internal economy.


Prior to Clark Residential Ammar was responsible for IT Service Delivery across Telewest Communications – the Cable Television, Telephone and Broadband company – and Ammar’s main activities and indication of achievement in this position were:

Project Management/Development Managed numerous major projects, development and implementation of business solutions, with a 100% success rate against agreed specifications, timescales and budgets, including: • 24 X 7 Nighthawk – Consumer increase in opening hours and consequent impact on all I.T. (information Technology) areas. • Data Centre Consolidation – Business risk reduction and service re-deployment as per I.T. strategy, optimising efficiencies and reducing cost . • Disaster Recovery – Increase business efficiencies, through agreeing and documenting service continuity plans against industry standards and proven methodolgies. • Various Consumer Outsource projects – Developed, agreed and implemented innovative systems and processes to support the businesses objectives and strategies in outsourcing various activities. Service Management/Delivery • Developed and implemented a comprehensive new service sign-off process to ensure that all new applications/services are managed into a production environment and all support roles and responsibilities, service level, contingency, capacity, availability arrangements are clearly defined and adhere to IT and Service Management standard processes. • Facilitated and managed through to conclusion, various service reviews agreeing process, system and operational improvements using acute knowledge of Telewest and industry standards. • Investigate all appropriate means to improve service levels, taking account of financial constraints, and recommend new or revised policies or procedures, implementing specific proposals within scope of responsibility. Behavioural/People/Strategic/Communication Management Skills • On a number of occasions have acted as a situation manager, where customer perception is that support services have degraded to such a level that the user group finds unacceptable. Have consequently proposed, agreed and implemented procedures for resolution of conflict or contention for service, setting clear priorities such that both foreseeable incidents, and unforeseen conflicts are resolved in a professional and responsible manner. • Have initiated mentoring programme using HR expertise and peer group network to further develop own skill set, and to the benefit of the company. Have acted as mentor to members of I.T. to aid development of colleagues. • Act as centre of competence for all I.T. process and procedures and provide consultancy to the business and all areas of I.T., representing I.T. in various focus groups including Quality Improvement Workshop Initiatives with N,T&I.T. (Networks Technology & and Information Technology) Programme office. • Voted for and acting as employee representative within the company redundancy programme, on behalf of colleagues with a view to mitigating redundancies, agreeing selection criteria and ensuring fair and due processes are adopted. • Promote and publicise the activities of I.T. to improve communication and understanding between IT and customers, using previous experience within various I.T. and consumer departments. • Recognised for exceptional contribution and awarded, by every department worked throughout Telewest career.





Ammar’s Personal Profile and Qualifications

Personal Profile:

An energetic individual, qualified and experienced within the Customer Service, Retail, Marketing, I.T. and Property industries. Self motivated and resourceful with a disciplined approach, able to priortise and organise own workloads and manage projects, people and budgets. A well presented influential communicator with excellent written, verbal communication and interpersonal skills. The ability to work under intense pressure keeping overall objectives, strategies and time constraints in mind, whilst continuing to motivate and support others and being totally customer focused.


Qualifications & courses attended:

• ITIL (Information Technology Infrastructure Library) & British Computer Society – Masters Service Delivery & Support • Project Management –PRINCE2TM & APM Methodology • Supplier Management • Quality Management and Internal Audit (ISO9001/2000) • Advance Customer Service Management • Consultancy skills • Leadership development • Mentoring & Coaching • Property Development & Housing Management • Accountancy & Budgetary Management • Director – Leadership and Direction