===History===
Appella was born in 1943 at Porrentruy,
Switzerland. The brand was created by Jahre Paul Glocker, the
legendary Swiss horologist and Chairman of EBOSSA group. Montres
Appella Sarl has its corporate headquarters in Geneve, Switzerland,
and the brand is currently registered in 70 countries world-wide.
Soon after its inception Appella watches were introduced in
distinctive, selective luxury timepieces keeping abreast with the
vogue, yet maintaining the conventional Swiss tradition. Appella
belongs to the select & elite category of Swiss watch
manufacturers who produce 18K solid gold, Diamond and high-end
mechanical watches. With the corporate headquarters in Geneva,
Switzerland. Appella maintains regional corporate hubs in Los
Angeles (USA) and Dubai (UAE).
Originated in the region of Jura
Mountains of Switzerland
Product
Appella timepieces
have been manufactured by professionally qualified horologists in
accordance with highest standards of Swiss watch making tradition.
The Appella 18K solid gold watches, are individually certified by
the Swiss Central Office for Precious Metal Control for the purity
of the gold contents and each watch has a traceable unique serial
number engraved on the back of the case. The wide variety of this
Collection range from 1.2 mm ultra slim watches fitted with genuine
Louisiana crocodile leather to automatic, mechanical-chronograph,
dress pair and VVS quality diamond-studded watches and are
available in yellow, white and rose gold.
The Appella Classique
Collection, the non-gold watches, is 3/5 micron gold electroplated
and are mostly fitted with sapphire glass and push button buckles.
All watches are water resistant up to 30 meters and carry an
international replacement guarantee of one year from the
manufacturer from the date of purchase. The wide range of Appella
Classique Collection, comprises of over 300 models, varies from
pair dress watches to automatic, chronograph, ceramic, tungsten,
leather, ultra slim and ladies exclusive watches.
Appella has a
numerous outstanding records in the horology market. For example,
the slimmest gold watch in the world.
The slimmest gold watch produces by Appella
Corporate Philosophy
- Engaging professional
management practices and traditional “Swiss Know How”<br
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- Believes in “Strong alliances and bond” with all its
channel partners<br />
- Keeping abreast with “traditional
Swiss values”<br />
- Continuous R & D towards
“uncompromised” innovation<br />