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Asianet Satellite Communications Limited
Type Cable television network
Branding ACV
Country India
Availability Kerala
Owner Rajan Raheja Group, Mumbai
Official Website www.asianet.co.in, www.acv.in

Asianet Cable Vision (ACV) was an early sister concern of Asianet TV, which provided services on cable TV, broadband internet connections, web hosting and VoIP services. Now ACV is a separate company, which is also based at Thiruvananthapuram (Trivandrum). They operates channels such as Rosebowl (a youth channel), Medley and Jukebox (music channels).

Asianet Cable Vision (ACV) is the City specific channel of Asianet Satellite Communications Ltd. With the state of the art technology and profuse blend of artistic, managerial, technical and professional skills, ACV project has made its presence felt in over 50 local Centers across the State of Kerala. Asianet Cable Vision offers advertisers a unique opportunity to reach out to a definite veritable audience - an opportunity to narrow down and focus on to your target of affluent and responsive viewers.


ACV- The Home channel that has strong neighbour focus with city specific News and current affairs programs, live coverage of local events and general entertainment programs of native interest. To mention so of the programs are - Daily News, Movies, Tele Serials, Live Programs, ACV Music, Program for ladies like She- style, Home & Garden etc, Cartoon, Comedy Programs, Phone-in program, Religious speech etc etc.

Jukebox: Playing music to the tunes of the viewers. An interactive music channel with a collection of more than 1,000 songs in four languages. Subscribers can can call in at the prescribed telephone numbers and select a song of their choice using the interactive software. Monitoring agencies have rated ACV Jukebox as the No. 1 music channel in Kerala.

Medley: Nurturing the tender musical minds of the young and the old. Launched to reduce the load on Jukebox in response to its overwhelming demand, Medley offers a selection of the best Malayalam and Tamil songs. Tie-ups with the best music companies ensure that the content is the very latest.

Jukebox Plus: Lofting the viewer into heights of ecstasy. A third Interactive playback channel in the ACV bouquet, Jukebox Plus adds a great collection of comedy scenes and other feature selections to its store of music hits, offering greater variety in content and presentation style.

Rosebowl : ACV { a division of Asianet Satellite Communications Ltd } launched a new channel “Rosebowl” in February 2007. Rosebowl is the first channel in the State to reach across all major cities and towns from a single centralized point using a digital, underground, fibre optic backbone. Rosebowl is a youth concept channel promoting the theme “Open your mind” (open your mind to different cultures, art, music, opinions, etc). It will strive to broaden young minds beyond today’s limited boundaries. The concept of a youth channel is promoted by the slogan “you the channel”. Though the channel consists primarily of music content, there will be frequent short videos on various contemporary social matters like environment, social habits, infrastructure, youth-related, women-related, etc. This includes interview sessions with leading young personalities and youth icons in various fields. Rosebowl also has a vast cinema library of fresh English hit movies.

Highlights of ACV bouquet

1) Largest TV channel bouquet in Kerala > 5 channels

2) Most cost-effective advertising medium in Kerala

3) Available across Kerala

4) ACV is the only TV channel with largest News editions in a state, across India > 40 editions (More editions than Manorama + Mathrubhumi + The Hindu + The New Indian Express + Deshabhimani combined)

5) ACV bouquet offers more Ad options than any other TV channels in Kerala - Spots, scrolls, strips, logo pop-ups, etc. etc

6) Cable Regional (ACV) has more viewers than Manorama News + Asianet News + Indiavison+ Kairali People. Source: TAM channel shares

7) Cable Regional In all cable homes, ACV has a higher share than Amritha + Manorama News put together. Source: TAM channel shares

8) Jukebox -Kerala's most preferred Music channel. Source: TAM channel shares

9) Only Cable-cast channels (ACV & Rosebowl) across India to feature in all the leading newspapers of a state with its daily TV listings & schedule

10) ACV bouquet, has telecast More Live music & entertainment shows, across Kerala, than any other channel in India - attracting the best of talent & providing top-class entertainment & variety consistently.

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