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BK XXL double cheeseburger
Serving size 1 sandwich (302 g)
Total fat 51 g
Saturated fat 24 g
Trans fat g
Sodium 1540 mg
Total carbohydrate 41 g
Dietary fiber 4 g
Sugars 3 g
Protein 64 g
Source Burger King UK
Notes US % Daily Value based on 2000 calorie diet, in compliance with U.S. dietary guidelines.

The BK XXL line of sandwiches is a family of larger, 1/2 pound double cheeseburgers sold by the international fast-food restaurant chain Burger King in the European and Middle Eastern markets. It is one of their late teen to young adult male oriented products.

Contents

Product variants

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Promotional variants

Aliases and international naming

  • In the UK and Ireland it is called the BK XL.[3]
  • In Australia where the Hungry Jack's brand name is used instead of BK, the XL range is available in three sizes; XL (two patties), XXL (three patties) and XXXL (four patties.)

History

Advertising

The ads for the XXL bacon double cheeseburger described the XXL as a Whopper "with two enormous portions of flame-broiled meat that will give you all the energy you need to take the world by storm," and used the tag line of "It's awful being a vegetarian, right?". The ad campaign drew the ire of the Spanish Government due to the large portion size of these products being in direct opposition of the countries health initiatives.[4]

The German ad program for the Cheesy Bacon XXL featured an edited version of the Manthem commercial used for the Texas Double Whopper.[5] The line mentioning the Whopper was edited out and replaced and the picture of the product was digitally replaced with one of the Cheesy Bacon XXL. The ad was sung entirely in English and all signage, including road signs license plates on vehicles etc, was not changed into German equivalents.

Naming and trademarks

Burger King currently does not have any trademarks on the XXL line of sandwiches in Europe.

References

  1. ^ BKC publication. "BK Italy Nutrition Guide" (PDF). Burger King Corporation. http://www.burgerking.it/download/infonutrizionali.pdf. Retrieved 2007-10-09.  
  2. ^ BKC publication. "BK Spain Menu". Burger King Corporation. http://www.burgerking.es/#productos/menus/menubigkingxxl. Retrieved 2007-10-09.  
  3. ^ BKC publication. "BK UK Nutrition Guide". Burger King Corporation. http://www.burgerking.co.uk/nutrition/nutrition.aspx?productId=12&section=flame_burgers. Retrieved 2007-10-09.  
  4. ^ AP Wire (2006-11-16). "Spain Nixes Burger King Ad". CBS News. http://www.cbsnews.com/stories/2006/11/16/ap/health/mainD8LE8I081.shtml. Retrieved 2007-09-26.  
  5. ^ Shawn McKee (2007-11-07). "Eat Like a Man, Baby!". Ediets.com. http://www.ediets.com/news/article.cfm/cmi_2429015/code_30171. Retrieved 2007-11-08.  

See also

Similar sandwiches at other fast food restaurants:


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