Bargain Booze
is a cut-price
off-licence which has many branches throughout the
United Kingdom.
It has been compared to a
Lidl for
alcoholic beveragesBargain Booze Ltd. was founded in 1981.
The Company was started by Allan Whittle and Robert Mayor with one store.
Became licensed delivered wholesalers circa 1983.
In 1999 the company was sold to BWG group (owned by Pernod Ricard)
In 2000 Allan and Robert start grooming succession management to replace them.
2002 company is again sold as part of BWG to Electra Partners Europe.
2003 joint managing directors Matthew Hughes and Tim Stanley take the reigns alongside finance Director Peter Hodgson.
2005 The company is sold again at an estimated £80 million.
Bargain Booze's success continues.
Bargain Booze Ltd. is a franchise operation comprising over 500 retail outlets, serviced by a head office with buying, marketing, and administration functions.
They also have two central distribution facilities.
One of the shortfalls of the franchising system that the group operates is a lack of organisational responsibility and involvement in the running of their franchised retail facilities.
A lack of an organised complaints procedure and an unwillingness to engage neighbours and customers in discussion are traits of this kind of devolved business.