| 8th | Top business schools in Europe |
| Baruch College | |
|---|---|
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| Motto | The American Dream Still Works |
| Established | 1919 |
| Type | Public |
| Endowment | $106.6 million[1] |
| President | Dr. Mitchel B. Wallerstein |
| Provost | Jim McCarthy |
| Faculty | 500 (full time) |
| Staff | 700 |
| Undergraduates | 12,870 |
| Postgraduates | 3,240 |
| Location | New York City, NY, USA |
| Campus | Urban |
| Nickname | The Bearcats |
| Mascot | Bearcat |
| Affiliations | City University of New York |
| Website | www.baruch.cuny.edu |
Bernard M. Baruch College, known more commonly as Baruch College is a public university and one of the constituent colleges comprising the City University of New York (CUNY). The college is situated on Lexington Avenue near the Flatiron/Gramercy Park district of Manhattan, New York City. Baruch is one of CUNY's flagship and senior colleges, and traces its roots back to the founding of the Free Academy, the first institution of free public higher education in the United States.
The school has one of the most diverse student bodies in the United States. Its students hail from more than 160 countries. Baruch is particularly noted for its Zicklin School of Business (the largest collegiate school of business in the United States) and named after financier Larry Zicklin and his wife. Although the school is most known for its business programs, the Weissman School of Arts and Sciences, named after former Philip Morris president, George Weissman is also part of Baruch, as well as the School of Public Affairs.
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The New York State Literature Fund was created in order to support students who could not afford to enroll in New York City’s private colleges, chief among them New York University, known at the time as the University of the City of New York and Columbia University. The Literature Fund led to the creation of the Committee of the Board of Education of the City of New York, led by Townsend Harris, J.S. Bosworth, and John L. Mason. The Committee sought the establishment of what would become the Free Academy, on Lexington Avenue in Manhattan.
The Free Academy became the College of the City of New York, now The City College of New York. In 1919, what would become Baruch College was established as City College School of Business and Civic Administration. On December 15, 1928, the cornerstone was laid on the new building which would house the newly founded school. At this point the school did not admit women. On its opening, it was considered the biggest such school for the teaching of business education in the United States.[2]
By the 1930s, women were allowed admission to the School of Business. The total enrollment at The City College of New York reached an all-time high of 40,000 students in 1935, and the School of Business had an enrollment of more than 1,700 students in the day session alone. Most of these students were Jewish and Italian immigrants, who could not afford or would not be admitted to private universities. The School of Business was renamed the Baruch School in 1958 in honor of alumnus Bernard Baruch, a statesman and financier. In 1961, the New York State Education Law established the City University of New York (CUNY) system and, in 1968, Baruch College became a senior college in the City University system.
In the CUNY years, Baruch grew drastically and for a time, there was an idea to relocate the college to Harlem in search for more space. The idea was later dropped, and the college acquired property on East 24th Street in Manhattan to expand its campus. The first president of the new college (1969-1970) was the previous federal Secretary of Housing and Urban Development Robert C. Weaver. In 1971, the college named Clyde Wingfield, a noted educator as its president. He was succeeded by economist Joel Edwin Segall, in 1977. Segall recruited several well-known faculty members to the School of Business and established the college's permanent home on Lower Lexington Avenue.[3] Current CUNY Chancellor, Matthew Goldstein was president of the school from 1991 to 1998. He was responsible for raising admissions requirements and creating the School of Public Affairs in 1994. Edward Regan, former comptroller of New York state served as president from 2000 to 2004. During his tenure, test scores rose, student retention rates increased, and many new faculty members were hired.[4] In 2001, the Vertical Campus opened and Baruch accepted its first students from the CUNY Honors College, now known as the Macaulay Honors College. The college also implemented a common core curriculum for all undergraduates.
Kathleen Waldron was appointed president in 2004. Under her leadership, the quality of students continued to rise and faculty hiring accelerated. Baruch also received an unprecedented number of donations from alumni. This includes $25 million from William and Anita Newman, $10 million from Lawrence and Eris Field, and $2.5 million from Martin Antonowsky. As of a result of these gifts, the Vertical Campus, 23rd Street building, and Performing Arts complex were renamed in each of their honors, respectively.[5] Alumni giving has increased under "Baruch Means Business", a $150 million capital campaign.[6] In August 2009, Dr. Waldron resigned from her position to become a University Professor at the Graduate Center. Stan Altman, former dean of the School of Public Affairs from 1999 to 2005 was named interim president by Chancellor Goldstein.[7]
On February 22, 2010, Dr. Mitchel Wallerstein, Dean of the Maxwell School of Citizenship and Public Affairs at Syracuse University, was appointed as the next President of Baruch College. He will take office in August 2010. [8]
| President | Tenure | ||
|---|---|---|---|
| 1. | Robert Weaver | 1968-1970 | |
| 2. | Clyde Wingfield | 1971-1976 | |
| 3. | Joel Segall | 1977-1990 | |
| 4. | Matthew Goldstein | 1991-1998 | |
| 5. | Lois Cronholm (Interim) | 1998-1999 | |
| 6. | Sidney Lirtzman (Interim) | 1999-2000 | |
| 7. | Edward Regan | 2000-2004 | |
| 8. | Kathleen Waldron | 2004-2009 | |
| 9. | Stan Altman | 2009-Present |
Bernard Mannes Baruch was an American Jewish financier, statesman, and presidential advisor to four U.S. Presidents. Bernard Baruch made his fortune in the stock market in his 30s but incidentally changed his course when he made his first million.
He stated, "I could not forget my father’s look the day I proudly informed him I was worth a million dollars. The kindly, quizzical expression told me, more clearly than words, that in his opinion, money making was a secondary matter… Of what use to a man are millions of dollars unless he does something worthwhile with them”
After his success in business, he devoted his time toward advising Democratic presidents Woodrow Wilson and Franklin D. Roosevelt on economic matters. He is well known for having coined the term "Cold War" in 1947 to describe relations between the United States and the Soviet Union from the mid-1940s to the early 1990s.
Famous Quotes from Bernard Baruch
“During my eighty-seven years, I have witnessed a whole succession of technological revolutions. But none of them has done away with the need for character in the individual or the ability to think.”
Throughout its history, Baruch has utilized the landmarked Free Academy building (17 Lexington Avenue), which is still in use by the college today. The building is now named the Lawrence and Eris Field Building and is often referred to as the “23rd Street Building,” because of its location on East 23rd Street and Lexington Avenue. In 1998, after decades of renting space for classrooms, Baruch began construction of what would later be called the Newman Vertical Campus, named after businessman William Newman. Inaugurated on August 27, 2001, the 17-story building is now home to the Zicklin School of Business and the Weissman School of Arts and Sciences (the School of Public Affairs is housed in a separate building at 135 East 22nd Street).[9] East 25th Street between Lexington and Third Avenues was renamed “Bernard Baruch Way,” and the college now uses the Vertical Campus (One Bernard Baruch Way) as its official address.
In 2004, a proposal was made to integrate the Vertical Campus with the 23rd Street Building. Extensive renovations are planned for 17 Lexington Avenue, to begin in 2009.[10]
The Information and Technology Building, opened in 1994, is located across East 25th Street from Newman Vertical Campus.[11] It is home to the Newman Library, featuring multiple floors with Wi-Fi access and designated "study-pod" areas. A 320 seat computer lab, known as the Baruch Computing and Technology Center (BCTC) can be found on the sixth floor. The building also contains the offices of the Registrar, Undergraduate Admissions, and Financial Aid.
The Newman Vertical Campus houses classrooms, faculty offices, additional computer labs for student use, along with the Athletic and Recreation Complex (ARC), Cafeteria, and Baruch Bookstore.[12] The Administration Building, located on East 22nd Street, is home to the School of Public Affairs and several administrative offices. However, the Office of the President is located on the fourth floor of the Vertical Campus.
In order to enter any of the three buildings (the William and Anita Newman Library, the Vertical Campus, or the 23rd Street Building), a person must swipe their CUNYCard or Baruch ID at a magnetic card reader to gain entry into the respective building. This allows for secure entry into the buildings and prevents unauthorized access to any of the Baruch facilities.
Although the campus of Baruch College may not be as vast as others, there are numerous restaurants, diners, sports clubs, and other facilities surrounding the Baruch College Campus. Students usually flock to various restaurants and stores when they are in the midst of their class-breaks. The Baruch College Campus is also located near multiple train stations including the 6, R, and W trains, which allows for easy transportation into and out of the campus.
In 2009, the East 25th Street entrance of the William and Anita Newman Vertical Campus served as the entrance façade of the hospital at which Nurse Jackie and her colleagues worked in the Showtime drama Nurse Jackie.[13]

In 2001, Baruch began a global initiative to offer its Executive Master degrees internationally. Since inception, over 800 students have successfully graduated from these programs. Each received a Master of Science from the City University of New York and a certificate from the Zicklin School of Business at Baruch, the same exact diplomas US students receive upon graduation from these programs taught in the US.
| Location | Collaboration |
|---|---|
| Paris, France | The European Center for Advanced International Studies |
| Tel Aviv, Israel | The Colman International Business School |
| Singapore | Aventis School of Management |
| Centre for Behavioral Science |
Baruch is ranked #1 overall for minorities, #4 for Hispanics and Asian-Americans, and #99 for African-Americans as a producer of graduates in business and its related fields.[citation needed] In 2005, the magazine Hispanic Outlook in Higher Education reported that Baruch College ranked 53rd in a list of the top 100 colleges offering undergraduate degrees to Hispanics.
Baruch has a large Asian student population, including many new immigrants. It has one of the highest percentages of matriculated Asian students in the nation. Baruch reportedly also has more Asian American graduates working in Wall Street than any other college or university in the nation, including the likes of prestigious universities such as New York University and University of Pennsylvania.[citation needed]
There are over 170 undergraduate and 18 graduate student run clubs/organizations at Baruch College. The Ticker has been the student newspaper since 1932.
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Coordinates: 40°44′25″N 73°59′00″W / 40.740159°N 73.98338°W
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