The Full Wiki

More info on Black Sports Agents Association

Black Sports Agents Association: Wikis


Note: Many of our articles have direct quotes from sources you can cite, within the Wikipedia article! This article doesn't yet, but we're working on it! See more info or our list of citable articles.


From Wikipedia, the free encyclopedia

The Black Sports Agents Association[1] is also known as BSAA. The BSAA accounts for 847 agent members.[2]



The African-American sports experience is well documented on the playing fields, but behind the scenes, where the decisions are made and deals are forged, the representation was minuscule less than a decade ago. The Black Sports Agents Association (BSAA) was founded in 1996 by the Reverend Jesse Jackson, Andre Farr[3], and a handful of the nation’s most renowned African-American entrepreneurs and professionals in the Sports Industry. The organization’s sole purpose was to address and resolve this paradox of imbalanced representation.[4]

A collective of individuals formed as an international organization of agents and professionals to work together to further increase the presence and opportunities for African-Americans in all facets of sports. The Association has the participation of many members of sports related communities with the common goal of the advancement and the ethical practice of sports management and representation. Sports agents within the BSAA have successfully negotiated over $3 billion in annual salaries and business transactions.

Board of Directors

Andre Farr (Chairman & CEO), Bill Duffy, James Sims Esq., Angelo Wright, Linda Bernard Esq., Calvin Andrews, and Sharon Creer[5]

Founding Boards Members also include Ray Anderson (VP of Football Operations, NFL) and C. Lamont Smith[6]


In 2000 superstar Shaquille O'Neal was among a distinguished group of athletes who were honored at the recent Black Sports Agents Association (BSAA) gala in Las Vegas.

The nationally televised Sports Awards & Music Special was taped at the Venetian Resort Hotel and Casino and was hosted by superstar actress Vivica A. Fox, hit singer-performer Ginuwine, comedian-actor Chris Spencer and songstress Beyonce Knowles [7], lead singer of the hit group Destiny's Child.

O'Neal received the Athlete of the Year Award, which is presented to an athlete who has displayed superior athletic performance throughout the past year. O'Neal recently led the Lakers to its first NBA championship in 12 years [8]

Community Outreach

The BSAA Sports Camp and Concert™ is a two-day sports and fitness educational experience for grade school students and takes place in Richmond, CA,. Students from Richmond and the surrounding West County communities engage in total body conditioning. The camp features fundamental training techniques that properly and safely increase students’ physical activity to promote healthier lifestyles. Specialized coaches lead students throughout every phase of instruction. The objective of the fitness camp is to cover the following areas: physical assessment (height, weight, blood pressure, body fat, and fitness goals); basic agility assessment (stretching, calisthenics, and cardio); advanced agility assessment (obstacle course, dance/cheer choreography); and a seminar on fitness and nutrition. At the end of the camp the BSAA host a free concert, featuring popular entertainers. Past events have included entertainers such as Missy Elliott, Omarion, Marques Houston and Nick Cannon. Studies show that youth participation in sports and fitness not only furthers healthy development, but also increases self-esteem. [9]

Los Angeles Team Mentoring (LATM) On September 23, 2006 Los Angeles Team Mentoring had its largest gathering in agency history. The Back to School Celebration brought together over 600 middle school students and mentors to the Hollywood Roosevelt Hotel. Students were introduced to representatives of Nike and the Black Sports Agents Association (BSAA). The keynote speaker was Howard White, VPof Nike’s Jordan Brand. The BSAA arranged a Q&A session with Boxer “Sugar” Shane Mosley and Producer/Choreographer Debbie Allen[10].


  1. ^ Anissa Barton-Thompson, "Company History | BSAA". Retrieved 2010-03-11. 
  2. ^ "African-American sports agents address challenges in the business - ESPN". 2008-02-28. Retrieved 2010-03-11. 
  3. ^ Matthew J. Robinson. Profiles of sport industry professionals: the people who make ..., Volume 2000. Retrieved 2010-03-11. 
  4. ^
  5. ^ Sean Drakes (April 2005). "She's got game: sports agent Sharon Creer". Black Enterprise. Retrieved 2010-03-11. 
  6. ^ "Veteran Sports Agent C. Lamont Smith (Barry Sanders, Eddie George, Trevor Pryce And Jerome Bettis) Receives Agent Of The Year Award At The BSAA Sports Awards Corporate NewsWire Press Release BizWiz Company News BizWizWire". Retrieved 2010-03-11. 
  7. ^ "Beyonce Knowles Of Destiny'S Child At Bsaa". LIFE. 2000-05-09. Retrieved 2010-03-11. 
  8. ^>
  9. ^
  10. ^ "84288 LATM-Newsletter-REV.qxd" (PDF). Retrieved 2010-03-11. 


Got something to say? Make a comment.
Your name
Your email address