Blu Prime Playing Cards is a Chicago headquartered company supplying custom playing cards as Advertising Specialties to the United States. Blu Prime Playing Cards manufacturers in its facilities in P.R. China. Its entire staff comes from The Pure Group, a Chicago and Taiwan based company previously providing Playing Cards and Advertising Specialties which divided into two companies early in 2007.

It's primary domestic rivals are Gemaco, Unites States Playing Cards, and Liberty Playing Cards, with international competition from Carta Mundi and Copag.

This company supplies directly to resellers and distributors of its products, but does not sell to end-buyers. It is a member of ASI and UPIC.

External links

• Blu Prime Playing Cards
• The Advertising Specialty Institute
• UPIC