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Brussels Airlines
IATA
SN
ICAO
BEL
Callsign
BEE-LINE
Founded 7 November 2006
Commenced operations 25 March 2007
Hubs Brussels Airport
Frequent flyer program Miles & More
Member lounge HON and Senator Lounge
Alliance Star Alliance
Subsidiaries
Fleet size 45 (+3 orders)
Destinations 65 (128 with codeshare)
Company slogan Flying your way
Parent company SN Airholding N.V.
Lufthansa (45%)
Headquarters b.house -Brussels Airport building 26 Zaventem, Belgium
Key people Bernard Gustin (Managing director)
Michel Meyfroidt (Managing director)
Etienne Davignon (Chairman)
Website www.brusselsairlines.com

Brussels Airlines (styled in its official logo as brussels airlines) is a flag carrier airline headquartered in the b.house on the grounds of Brussels International Airport in Zaventem, Belgium[1] and a subsidiary of Lufthansa. It is the largest airline based in Belgium, operating to over 65 destinations in 20 European countries as well as long-haul flights to East, Central and West Africa. It operates charter services, maintenance and training of cockpit and cabin crew[2]. The airline is a member of IATA and the Association of European Airlines (AEA).

Contents

History

Brussels Airlines was created following the merger of SN Brussels Airlines (SNBA) and Virgin Express. On 12 April 2005, SN Airholding, the company behind SNBA, signed an agreement with Richard Branson, giving it control over Virgin Express. On 31 March 2006 SNBA and Virgin Express announced their merger into a single company. On 7 November 2006, the new name, Brussels Airlines, was announced at a press conference at Brussels Airport. Brussels Airlines began operations on 25 March 2007.

In January 2007, the company announced it had acquired a fourth Airbus A330-300, from the defunct company Air Madrid.

Through its Mauritius based subsidiary, Pan African Airlines Leasing Company Ltd, Brussels Airlines founded the Congolese airline AirDC, of which it owns 49%, and partner airline Hewa Bora Airways owning the remaining 51%[3].

In December 2007 the airline expressed interest in joining an airline alliance, considering it to be a priority for the airline.[4]

In July 2008 it appeared that the project "AirDC" had been delayed, as the Congolese government had not given the required authorizations to start the new airline with Mauritian registered aircraft (through the Brussels Airlines owned and Mauritius based Pan African Airlines Leasing Company Ltd).[citation needed]

On 15 September 2008 it was announced that Lufthansa would acquire a 45% stake in Brussels Airlines with an option to acquire the remaining 55% from 2011. As a part of this deal Brussels Airlines would join Star Alliance, which happened on December 9, 2009.[5][6]

On 13 March Brussels Airlines announced that the airline would codeshare all their flights to Germany with Lufthansa. The codeshare agreement would start from March 29. This new step was part of the integration of Brussels Airlines into the Star Alliance network. [7] Brussels Airlines fully joined Star Alliance on 9 December 2009. [8]

On 15 June 2009 Brussels Airlines announced that the European Commission had granted approval for Lufthansa to take over Brussels Airlines. As a result of this clearance by the EU, the road was cleared for Brussels Airlines to join Star Alliance. [9]

Since 25 October 2009 Brussels Airlines has been a member of Lufthansa's frequent flyer program Miles & More.

On 9 December 2009, Brussels Airlines became the 26th Star Alliance member during a ceremony at Brussels Town Hall.

On 15 December 2009, Brussels Airlines officially approved an extra A330. At the beginning of 2010, Brussels Airlines will receive a fifth leased A330. Brussels Airlines will expand their Africa network with this plane.

On 15 December 2009, Brussels Airlines announced they were working on a new regional airline in the Democratic Republic of the Congo. The working name of the project is "Korongo". The main base of the airline will be at Lubumbashi in Congo. The airline will be launched in 2010 and will provide extra passengers for the daily flight between Brussels and Kinshasa.

Brussels Airlines has cancelled the former airDC project. airDC was a planned regional airline in the Congo in cooperation with Hewa Bora Airways, but the two airlines discontinued the project due to disagreements. The Korongo project is a project with the Belgian/Congo industrial Forrest group. [10]

Company

Brussels Airlines is the operating name of Delta Air Transport S.A./N.V..[11] From 26 October 2008, the ICAO code was changed from DAT to BEL. On 3 June 2008, the CEO, Philippe Vander Putten resigned. The board appointed Michel Meyfroidt and Bernard Gustin as Managing Directors.

Service

On European flights, the airline offers three types of tickets - b.flex economy+, b.light economy, and b.business (business class):

  • b.flex economy+ is the more expensive ticket, offering full service, such as free newspapers and catering.
  • b.light economy is the cheapest option, with a buy on board programme offering snacks and drinks for purchase.[12]
  • b.business is a full service Business class on the European network. It offers premium meals, VIP-parking and free champagne.

On medium- and long-haul flights (Africa, Moscow and Tel Aviv) Brussels Airlines offers normal economy and business classes.

Traffic

Brussels Airlines transported 4 679 900 million passengers in 2009, a 8.4% decrease compared to 2008. Brussels Airlines had 5.46 million passengers in 2008, but the the numbers for 2009 are without the passengers on Brussels Airlines's codeshare partners. Brussels Airlines carried 5.9 million passengers in 2007, the first year of their operations. That was 6% more than the 5.46 million in 2008.

Frequent flyer program

Brussels Airlines' frequent flyer program is called Miles & More. Miles can be earned on all the flights operated by Brussels Airlines, United Airlines, Asiana Airlines, Etihad Airways, Hainan Airlines, Jet Airways, Lufthansa, Malmo Aviation, Swiss International Air Lines, TAM Airlines, including all codeshare flights of Brussels Airlines and its Miles&More partners. [13] Miles can also be earned by Brussels Airlines's non-airline partners. [14] Brussels Airlines customers have been able to earn Miles and More benefits since March 29, 2009.[15] Brussels Airlines former frequent flyer program Privilege ended on the 25 October 2009 and was converted into Lufthansa's Miles & More. This means that Privilege Gold members received a Miles & More Frequent Traveller (Silver) card while Privilege Platinum card holders received a Miles & More Senator (Gold) card. Privilege miles have been transferred into Miles & More miles. In reality, only bonus miles are converted. Many loyal frequent flyers lost status miles in the migration.

Destinations

Brussels Airlines Avro RJ85 takes off from Birmingham International Airport, England. (2008)

In July 2010, the fifth Airbus A330-300 will enter into service. Brussels Airlines will increase their frequency to Abidjan (up to 6 weekly) and add Accra, Cotonou, Ouagadougou and Lomé as new destinations.
Brussels Airlines is considering flying again to two American destinations, most probably New York JFK and Boston or Chicago.[16]

Since 10 January, BMI Regional has operated from Bristol International Airport and Newcastle Airport on behalf of Brussels Airlines, three times a day with an Embraer ERJ 145 to Brussels Airport. On 10 January, Brussels Airlines started flying four times a day on weekdays to London Heathrow Airport from Brussels Airport. London Heathrow was previously operated by BMI Regional with a codeshare agreement with Brussels Airlines.

Codeshare agreements

Brussels Airlines has codeshare agreements with the following airlines[17]:
(*)Star Alliance members

As Brussels Airlines joined Star Alliance, code-share agreements with non-Star Alliance partners were terminated and replaced by Star Alliance members. Only code-share agreements with Star Alliance members and airlines that are not member of any airline alliance will continue[18]. All Oneworld codeshares ended on 25 October 2009, except with American Airlines which will be ended on 27 March 2010.

Fleet

OO-DWC (Avro RJ 100) lands at Bristol International Airport.

The Brussels Airlines fleet consists of the following aircraft (at 8 January 2010):[19][20]

Aircraft Total Orders Passengers
(Business/Economy)
Routes
Airbus A319-100 4 2 132 (0/132) Europe, Russia, Israel
Airbus A330-300 4 1 284 (30/254) Africa
Avro RJ85 14 0 82 (0/82) Europe
Avro RJ100 12 0 97 (0/97) Europe
Boeing 737-300 5 0 142 (0/142) Europe
Boeing 737-400 4 0 164 (0/164) Europe
ERJ 145 2 0 50 (0/50) Newcastle and Bristol only
Total 45 3

The fifth Airbus A330-300 is expected to be delivered in March 2010. It is currently undergoing a C-Check as 9M-MKR. Upon arrival in Brussels, it will get a new livery and interior, and other preparations for entry into service will be undertaken. It is expected to start operations for Brussels Airlines from June 2010[21].

The fifth Airbus A319 (current F-OHJX will become OO-SSC) for Brussels Airlines is currently in Shannon. The aircraft has recently been painted in Star Alliance colours; it will be the first Star Alliance logo jet for Brussels Airlines. It's expected to be delivered in March 2010 to start operations for Brussels Airlines in April 2010. [22] The sixth Airbus A319 for Brussels Airlines (to become OO-SSD) will enter service in June 2010.

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History

Brussels Airlines previously operated 6 BAe 146-200's. These aircraft exited service in 2008, and 4 of them were up for sale. Two of them have been sold now; after they have received maintenance they will go to their new owners. Two other were mentioned for AirDC, but that project has been cancelled. Instead they will go to the new airline Brussels Airlines is going to start in Congo with the project name "Korongo". The two remaining are still up for sale.

On 1 and 2 February 2010, one Boeing 737-400 (registration OO-VEJ) was ferried to the USA (Phoenix) to return to its lessor. This B737 was one of the oldest in the fleet of Brussels Airlines, so they decided to not renew the lease contract. On 22 February OO-VBR (a Boeing 737-400) was ferried to Macau, to return to the lessor.

Livery

The livery consists of a 'dotted B' logo on the tail, a light blue belly covering the whole aircraft's length, with the name 'Brussels Airlines' written in dark blue on the upper fuselage, preceded by the airline's 'b' logo. Most planes have an altered 'b' logo after superstitious travelers complained about the thirteen dots bringing bad luck.[23] The logo now contains fourteen dots. The Brussels Airlines callsign is BEE-LINE.

References

  1. ^ "Corp - Contact Us." Brussels Airlines. Retrieved on 23 October 2009.
  2. ^ Flight International 27 March 2007
  3. ^ Brussels Airlines press release December 3, 2007
  4. ^ Belgian Airliner to join alliance? December 4, 2007
  5. ^ http://konzern.lufthansa.com/en/html/presse/pressemeldungen/index.html?c=nachrichten/app/show/en/2008/09/857/HOM&s=0 Official press release by Lufthansa
  6. ^ http://company.brusselsairlines.com/en/news/detail.aspx?uri=tcm:141-19030 Official press release by Brussels Airlines
  7. ^ http://www.hln.be/hln/nl/942/Economie/article/detail/765044/2009/03/13/Brussels-Airlines-en-Lufthansa-bieden-vluchten-in-codeshare-aan.dhtml
  8. ^ http://www.staralliance.com/en/press/press_releases/2008/brussels-airlines-join-staralliance.html
  9. ^ http://company.brusselsairlines.com/en/news/detail.aspx?uri=tcm:141-19321
  10. ^ hln.be: Brussels Airlines richt nieuwe maatschappij op in Congo. 15 December 2007
  11. ^ "General Conditions of Carriage". Brussels Airlines. http://company.brusselsairlines.com/en/legal/misc/legalmentions.aspx. Retrieved 2008-06-17. 
  12. ^ "b.light menu." Brussels Airlines. Accessed October 13, 2008.
  13. ^ http://www.brusselsairlines.com/en_be/privilege/program/get-miles/collect-miles/with-other-airlines.aspx
  14. ^ http://company.brusselsairlines.com/en/news/detail.aspx?uri=tcm:141-19297
  15. ^ "Brussels Airlines is the newest Miles & More airline partner". Miles and More. April 1, 2009. http://www.miles-and-more.com/online/portal/mam/de/program/news/detail?l=en&nodeid=2650265&cid=18002. Retrieved 2009-04-29. 
  16. ^ http://www.eturbonews.com/13234/star-alliance-goes-west-brussels-airlines
  17. ^ Brussels Airlines Codeshare Agreements
  18. ^ http://www.nieuwsblad.be/Article/Detail.aspx?articleid=J82BNDB2
  19. ^ Brussels Airlines fleet list at ch-aviation.ch. Retrieved 2009-12-27.
  20. ^ Brussels Airlines Fleet Information
  21. ^ http://www.skyliner-aviation.de/regdb.main?LC=nav4
  22. ^ http://www.flightglobal.com/airspace/cfs-filesystemfile.ashx/__key/CommunityServer.Components.ImageFileViewer/CommunityServer.Blogs.Components.WeblogFiles.contrails/0334.F_2D00_OHJX_2D00_2.jpg_2D00_760x0.jpg
  23. ^ BBC News: 'Unlucky' airline logo grounded

External links


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