Can Stock Photo is a royalty free stock photography community,
established in June of 2004. Based out of Halifax, Nova Scotia,
Canada, the website has a library of 300,000 images, and 18,000
active members.
History
The site was officially
launched on June 3rd, 2004 and was a clear entrant to the booming
microstock faze. The original site design was very simple in
design, and drew criticism for not being as graphicly attractive as
it’s rivals. However, to it’s credit, the site did haveeveral
unique features at the time, including the ability to search by
color, and the ability to zoom in on preview images.
In Janary
of 2006 Can Stock Photo re-launched their website with a format
that is currently in use today. This revised look was a relief for
many, and was a drastic departure from the old site format. This
was largely seen as a significant turning point for the
site.
Photographers
As of October 2006, Can Stock Photo
has over 3,5000 active photographers, located around the world.
However, the largest concentration of photographers originate from
the United States.
Perhap’s the site’s best known feature is
it’s absility to quickly upload multiple images. It is generally
reguarded as the fastest image submission system availible in the
microstock industry. Critics point out that if it was not for the
ease of uploading, the website would likely not receive so many
image subbmisions as it does. When an image is submitted to the
website, it is then evaluated by one of Can Stock Photo’s staff
members for technical and legal approval. It is rumored that 30-50%
of all submitted images are rejected for a variety of
reasons.Photographers on the site earn a 50% commission on image
sales. Factoring in the range of image sizes, this can mean a
return of $0.50-$4 per image. Licensing options provide additional
revenue streams.
Licensing
Over the past year, Can Stock
Photo has launched several additional licensing options for buyers,
in line with industry evolutions:
In November 2005 Can Stock
Photo added subscription sales, to mixed reviews. Designers praised
the upgrade, while photographers questioned the lower commission
returns. In July of 2006 Can Stock Photo launched several
optional licensing packages, including increased reproduction
limits and template resale options. Once again, these changes were
met with mixed reviews. Approximately 80% of photographers
opted-into these changes, for increased sales commissions – whereas
others choose not to participate, citing a desire to retain more
control over their images.Critiques
Can Stock Photo has
had several critiques over the years.
An initial concern was that
the site was not cosmeticaly pleasing enough to attract
photographers and buyers. Although the design was modified several
times, it wasn’t until the total re-design in 2006 that this
complain was put to rest.Additionally, Can Stock photo
expeianced an array of photographer complains after it launched
it’s subscription sevice at the end of 2005. Some photographers
objected to not having the option of opting out and complained
about the intial $0.20 payout. These concerns seemingly dissapeared
after the site raised it’s payouts to $.20-$0.30 in
2006.Finally, the website has contatnly struggled in the shadow
of it’s closest rivals, with noticably lower sales numbers.
Although Can Stock is considerably younger that it’s competators,
photographers continually push for higher expectaions.See
Also
Microstock photography External
Links
CanStockPhoto.com
website;Industry News
About the Image pdnewswire Photo
District News;Stock Agency Associations
British Association of Picture Libraries and
Agencies Trade association for stock agencies in UK.
Coordination Of European Picture
Agencies Trade association for stock agencies in Europe.
Picture Archive Council of America
Trade association for stock agencies in US.;Stock
Photographer's Associations
Stock Artists Alliance
worldwide photographers’ trade organization Stockphoto.net list of
international and local stock photography
associations