is an internet site dedicated to the provision of accurate night out information for students at the University of
Southampton, UK. The internet site displays the graphics that would otherwise be used to print paper flyers by clubs and bars in Southampton. Each flyer links to its respective site for further information.

History of the Idea

Started by three first year students at the University of Southampton, James Cornelius Pipe, Tony Kissack, and Baraka Rumamba. Clubsoton is intended to aid the student in their quest for a good night out. Initially the idea was to have some sort of cork board image as the background, highlighting the close parallel between the site's function to that of the every day notice board. However, the idea developed into something less analogous. The present background, is a trade off between the black (highlighting the bulk of the type of service advertised, clubs and bars, which are often dark inside) and white (for a more aesthetic look). Another major conceptual and visual difference from the initial idea is that it now appears more like a slide show. When one arrives at the home page, which is the today page, displaying what is on in Southampton today, the browser has the option to then click on the next button, located in the top right hand corner of the page. Clicking this button leads the browser to the next page leading them onto the tomorrow page, which displays tomorrow's batch of flyers. This sequence continues for the whole of the coming week. There is then the option to view the future page. The future page shows up and coming events. These events often are ones that require tickets or are events that clubs or bars wish to attract special attention to. The name Clubsoton came about as an amalgamation of two words. 'Soton' is an abbreviation of Southampton, correctly written; so'ton. 'Club' come about through a squeezing together of two ideas; Clubs being major clients as well as being the bulk of information displayed, and; Club as in a collection of people. The collection of people that use the service would be in a select group of people that know all that there is to know of what is going on in Southampton.

Bringing Clubsoton to Market

Having had the idea and developed a substantial portion of the site, the three starters of Clubsoton began to look into actualizing their dream of having a successful informations utility. Fish on Toast, the University of Southampton's entrepreneurs society, established to promote and support all students at the university keen to look into starting their own business, were consulted on how best to go about setting up Clubsoton as a possible business. First they suggested they go to the Centre of Enterprise[1]. At the afore mentioned website, information was found on how to write a business plan, to who to contact at the university's Centre of Enterprise, where various staff have the job of assisting the launching of companies that have a University of Southampton link. After setting up Clubsoton Limited as a registered company at Companies House, thus making the three students officially Directors of the company, they presented the final draft of their business plan to a set of people representing both Fish on Toast and the Centre of Enterprise. After a somewhat lengthy business proposal the committee decided to aid in the financing of the Clubsoton Limited. On April 30th 2007, Clubsoton began its marketing campaign for the Summer Term of 2007, effectively launching the site to the student body. The launch consisted of 100 t-shirts given out to various people across the student body, intended to be in different social circles and be visual people, thus having the Clubsoton t-shirt seen. The launch also say the invitation of a few hundred people to Clubsoton's Facebook group, intended to be an impartial platform that would act as an official forum for the site, thus creating a channel of communication between students and those running the site. Also on April 30th, Clubsoton began what it intended to be a weeks worth sponsored Jenga on the central verge of grass on the University campus. The purpose of the Jenga was to encourage people who were basking in the unexpected good weather to play (for free) with the Jenga, of which there were 6, 1 giant Jenga and 5 normal sized ones). All the Jenga sets had mats on which to play on top of that had the site's name and or logo on it, as well as the normal sized Jenga sets having their blocks stamped the a modified t-shirt logo.

clubsoton.co.uk[2] and clubsoton.com[3] are the property of Clubsoton Limited. The owners reserve the right to alter any aspect of their business with out regard of this article. This article is an impartial commentary on the series of events that have so far happened regarding the internet site.

09:34, 21 May 2007 (UTC)