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Conservative Talk Radio (or right talk) is a talk radio format in the United States devoted to expressing conservative viewpoints of issues. The format became widely implemented since the 1987 abolishment of the Fairness Doctrine, and now has become the most widely listened to form of political talk radio, as well as home to nationally prominent and syndicated personalities such as Rush Limbaugh, Dr. Laura Schlessinger, Glenn Beck, Bill Cunningham, Sean Hannity, Mark Levin, Laura Ingraham, Michael Reagan, John Gibson, Lars Larson, Neal Boortz, Michael Medved, Michael Savage, Curtis Sliwa, Tom Sullivan, Michael Smerconish and Fred Thompson.




The AM Revival

AM Radio was struggling to gain ratings and was competing with FM Radio when in 1987, the FCC abolished the Fairness Doctrine, and AM radio began to make changes. The changes paved the way for syndicated personality Rush Limbaugh and others like him to rise to prominence by "offering a voice for the 'silent majority'" that he believed had gone unheard by the mass media (Which he nicknamed the 'Drive Bys'). Helped by a syndication arrangement that was financially appealing to local stations, conservatives like Limbaugh began to take over the airwaves.

The rise of Conservative Talk Radio

Within the next decade, conservative talk radio schedules had developed the most listener loyalty (Highest Ratings) and performed particularly well when compared with most mixed or Liberal/Progressive talk radio. [1] By 1991, Limbaugh had become the number one most syndicated radio host and AM Radio had been revived. As of 2007, conservative or libertarian talk show hosts have maintained the top 11 spots (more than 11 hosts) in ratings. [2]




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