A
contemporary ceramic studio is a 'paint your own
pottery' studio.
These studios usually supply
bisque-fired pottery for painting by
their customers to created individual works of art. The movement
evolved in the early 1990s from more traditional ceramics crafts
studios. In traditional studios, decorative objects (like doll
heads) are slip cast from molds, cleaned and painted and fired
through a series of stages taking place over many days or weeks. In
1991 Emily Goodman opened a novel twist on the traditional studio.
Her shop in New York City, called Pullcart, offered utilitarian
objects, in particular imported Italian dishes and bowls. By 1992
one of her customers, Robin Monroe, transported the concept to Los
Angeles; with her husband Josh Culver, opened Color Me Mine. Their
first employee was Jennifer Kurtz, who with her fiance
Michael
Rubin, helped upgrade the business and market it as a high-end
social activity. Kurtz and Rubin facilitated Color Me Mine's growth
into its second location, in Santa Monica, before leaving to launch
a more upscale business in the San Francisco Bay Area, called
Petroglyph Ceramic Lounge. By 1994 there were approximately five of
these contemporary ceramics studios in the US--in addition to
Pullcart, Color Me Mine, and Petroglyph, there were stores in
Colorado (As You Wish) and Vermont.
In Canada, an example of a
creative ceramic studio is GLAZED EXPRESSIONS in Georgetown,
Ontario. It is a studio, for all ages and occasions, putting smiles
on everybodys faces. It is located on:
Highway 7 (Guelph
Street),
Georgetown,
(between Tim Hortons and swiss chalet and
across from canadian tire)
Telephone number: 905-877-2224
In
1996, the concept exploded, and dozens of new studios opened
nationwide. Some of the smaller independent studios joined together
to form the Contemporary Ceramic Studio Association (CCSA), which
held its first convention the following year. By 2000, there were
more than 1,200 independent comtemporary ceramic studios. The
activity continues to be popular and shows no sign of being a
fad; new studios open regularly
and can be found in most cities in the US. There are also studios
worldwide.
Contemporary ceramics studios have been featured in
the media and have entered popular culture as an emblem of the "hip
downtown." Forbes, in 1996, characterized the activity as one of a
number of new trends--referred to as "half-baked," where much of
the tedium of food preparation, ceramics, and other crafts, is
reduced and consumers get to participate in the most action-packed
and creative part of the manufacturing process. The trend has also
been categorized as part of "mass customization," where otherwise
mass-produced goods are personalized for the individual.
Gare,
Duncan and Mayco are major suppliers of paint, glaze and pottery in
this field.
In the UK contemporary studios were pioneered by ex
Wing Commander Frank Denton-Powell MBE. His company, Country Love
Ceramics, formed in 1992 quickly established itself as the UK
leader and emphasis was placed on providing quality training and
support for new business owners. Country Love never franchised the
concept because they had a unique position in the market and wanted
studios to reflect the individual passions of their owners. Besides
artistic training, Country Love provide business advice and studio
management courses. Quality bisque is available from Italy and the
Far East where unique designs are modelled especially for the UK
and European markets. In 2000, Country Love Ceramics developed
their own range of high quality bisque under glaze colours called
Studio Strokes and this was followed by production of an
outstanding clear dipping overglaze that fitted all types of
bisque. In 2004, Country Love teamed up with Nabertherm Kilns of
Germany to supply low cost, high quality top loading kilns
specially designed for the contemporary studio market. Also in
2004, Wing Commander Denton-Powell launched The Guild of Ceramics
Studios, a supportive network for contemporary studios with an on
line forum providing almost round the clock support and advice from
its members for its members. By 2006,this organisation was nearing
500 members in the UK and Europe. Country Love Ceramics remains the
UK's leader in the field of contemporary studios where there are
over 1000 outlets.