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Eat This, Not That!  
ETNT Original.jpg
First edition cover
Author David Zinczenko with Matt Goulding
Cover artist George Karabotsos
Country United States
Language English
Subject(s) Nutrition
Publisher Rodale
Publication date December 2007
Media type Print (Paperback)
Pages xiii, 304 pp
ISBN 1-59486-854-9
OCLC Number 177062677
Dewey Decimal 613.2 22
LC Classification RA784 .Z563 2008

Eat This, Not That! (ETNT), published by Rodale Inc. in Emmaus, Pennsylvania, United States, is a book series developed from a column from Men's Health magazine. Written by David Zinczenko and Matt Goulding, 'ETNT' is a controversial exposé on American fast food and chain restaurants. The books not only uncover particularly egregious menu items—especially with the “Worst Foods in America” list—but also direct readers to nutritionally superior dishes. Criteria for unhealthy dishes center on high levels of calories, fat, saturated fat, trans fat, sodium and/or sugar content. The healthier alternatives often include higher levels of fiber and/or protein. The franchise brands itself as the "no-diet weight loss solution." The series is based on the premise that swapping highly caloric dishes for healthier options can help readers lose weight whether they exercise or not. The Eat This franchise has sold more that 3.3 million copies.

Contents

Eat This, Not That! Original

The original Eat This, Not That! book was published in December of 2007. It alerts readers to particularly unhealthy dishes at popular fast food chains and sit-down restaurants, and directs diners to healthier alternatives.

Eat This, Not That! for Kids!

The second book in the series was published in August of 2008. Similar to the original, ETNT for Kids guided readers to the healthiest options for kids on popular restaurant menus. The second book added a restaurant report card, which provides letter grades for America’s most popular fast food and sit down chain restaurants. Other sections help parents and kids navigate the school cafeteria, pack healthy lunches, and shop wisely at the supermarket.

Eat This, Not That! Supermarket Survival Guide!

Published in December of 2008, the Supermarket Survival Guide addresses the grocery store, using the same format of suggesting swapping one unhealthy product for a better one. It provides information on all the various areas of the supermarket (like such as the produce section, meat counter, and cereal aisles).

Eat This, Not That! The Best (& Worst!) Foods in America!

Published in June of 2009, the fourth book addresses America’s favorite popular American foods and lists the best and worst dishes available at chain restaurants in various categories. The book guides readers through various restaurants, cuisines and foods, with 24 chapters covering topics like such as Best (& Worst) Foods in America”, Best (& Worst) Pizzas in America, Best (& Worst) Drinks in America), and Best (& Worst) Foods for Your Blood Pressure.

Eat This, Not That! 2010!

Published in October of 2009.

Eat This, Not That! Restaurant Survival Guide!

Published in November of 2009.

Reviews

The original ETNT was reviewed most thoroughly. Tara Parker-Pope of the NY Times Well Blog writes, “The comparisons are always interesting and often surprising.” Though, critics don’t love every comparison. Parker-Pope went on to say, “Chances are you won’t agree with every item. For instance, in a comparison of choices for a child’s Easter basket, I can’t figure out why Jelly Belly Jelly Beans, with 150 calories, are an ‘eat this,’ while Marshmallow Peeps, with 140 calories, are a ‘not that.’”[1]

Dawn Jackson Blatner, spokeswoman for the American Dietetic Association said in USA Today, “There are several healthful options for the restaurants. These are realistic changes people can make to save hundreds of calories.”[2]

References








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