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First South Yorkshire
logo
Parent FirstGroup
Founded 1998, formerly Mainline Group Ltd
Headquarters Midland Road, Rotherham, South Yorkshire, England
Service area Doncaster, Rotherham, Sheffield, North East Derbyshire, Peak District, East Riding of Yorkshire, Nottinghamshire
Service type Bus services
Hubs Hillsborough Interchange
Fleet Wright Eclipse Gemini
Wright Eclipse
Alexander Dennis Trident
Wright Renown
Alexander PS
Optare Solo
and more
Daily ridership 90 Million/year
Web site Official Website
First South Yorkshire's 60522, a Volvo B10M/Alexander PS type.

First South Yorkshire is the largest bus operator in South Yorkshire, England. As a division of FirstGroup the company's legal name was, for a time, Mainline which operated it between 1993 and 1998, following the sale South Yorkshire Transport (SYT) to its employees.

Contents

History

SYT was eventually sold to its employees in 1993, and it became Mainline Group Limited. This led to a complete rebranding and new livery in bright Yellow and further fare rises with a clear emphasis on profit. It was bought by First Group in 1998, at first operating as First Mainline but now operating as First South Yorkshire.

SYT's head office was moved from SYPTE's HQ in Exchange Street, Sheffield to Amos Road in Meadowhall and at the time of the company's formation its central works was located on Queens Road in Sheffield, although this later closed. Under First ownership, Herries Road, Leadmill Road, Greenland Road and recently, Halfway garages have all been closed with only the Olive Grove garage remaining in Sheffield. The head office is now based at Midland Road garage in Rotherham.

As at the end of 2007, most traces of the old SYT and PTE ownership are long gone with the last of the SYT purchased vehicles due to be withdrawn and replaced by First Group standard order vehicles over the next couple of years.

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Mainline

Under SYT, Mainline began as a trade name for the main routes, starting in Sheffield in 1989. Buses traded with Sheffield Mainline in a bright red and yellow livery, replacing the beige/red livery used before. It was followed by Doncaster Mainline in a silver grey and red livery relieved by a light yellow band and finally Rotherham Mainline, whose buses ran in blue and yellow. In 1992 the locality was dropped from the logo when Mainline became the fleetname, the livery based on the former Sheffield Mainline red and yellow, but silver and blue bands were added. Mainline operated most bus services in South Yorkshire over that time (thanks in the main to the former monopoly position of SYT), though other operators such as Leon Motors, Wilfreda Beehive, Andrew's of Sheffield and Yorkshire Terrier operated some services. The company was generally popular with passengers, and boasted an extensive network with low fares and modern vehicles. Mainline was sold to its employees in 1993, though Stagecoach bought a 20% stake in the company not long after. This had to be sold off in 1995, at which point the newly created FirstBus took the 20%.

First Mainline

Mainline was taken over by First Group in 1998, and became First Mainline. A simplified livery of just red and yellow was introduced, reminiscent of the original 1989 Sheffield Mainline livery. The name was altered again to First South Yorkshire. Since about 2000, vehicles began being repainted in First Group corporate livery (nicknamed "Barbie"). There are three versions of the "Barbie": Barbie 1 was the main corporate livery, Barbie 2 was a livery intended for buses pre 1998 but this livery is being slowly phased out and Barbie 3 is a revised version of Barbie 1.

Fleet

First received a large batch of Volvo B10BLEs in 1999 as well as a number of Volvo B7Ls (most from First Manchester) and B7TLs between 2002-2004; most of these were however allocated to Sheffield, where 10 Volvo B7TLs/Wright Eclipse Gemini also entered service during summer 2006. Secondhand Volvo Olympians (Northern Counties) were cascaded from London and now make up the entire step entrance double decker fleet.

Save for the 10 Geminis, the fleet changed very little from 2003 until 2007 when First invested £6.4 million in 38 new double-decker buses[1]. Twenty Volvo B9TL/Wright Eclipse Gemini double-decker buses arrived to upgrade the X78 route to low-floor operation; these new buses entered service on 1 June 2007. All twenty buses are now based at Rotherham Midland Road Garage although previously they were to be shared with Doncaster Leger Way depot. Doncaster received the remaining 18 of these buses in early 2008. These operate services 50, 55 and 78 as part of the Woodlands to Rossington Quality Bus Corridor. Shortly afterwards, an order for 58 more of the same buses was announced, and the majority of these have now entered service in Sheffield on routes 47/48/75/76.

Dennis Dominators were the main double deckers in the fleet with over 300 at one time. These have steadily been withdrawn and the last ran in service on 26 July 2006. A large number of Volvo B10Ms with Alexander PS bodywork (new to Mainline) are still in service although some of the older ones have been converted to driver training buses, some of the others are still in service while the rest are operating in Scotland with First Glasgow, and a large batch of the newest ones were recently cascaded to Glasgow. The latest wave of new buses has allowed many of the older B10Ms to finally leave the fleet, and has also seen off the last of the step entrance Plaxton Pointers (both Dennis Dart and Volvo B6 chassis example were operated, indeed two of the latter remain in service albeit with Alexander Dash bodywork).

As of September 2008 the following bus types are operated:

Routes

First South Yorkshire run services in Doncaster, Rotherham and Sheffield. Due to bus services history and number changes, some routes share service numbers within South Yorkshire.

Service X78 is a limited stop service which goes from Sheffield Interchange via Meadowhall, Rotherham and arriving an hour and a half later in Doncaster Frenchgate Interchange. From Monday to Saturday it operates every ten minutes during the day and every fifteen minutes on Sundays and week day evenings.

Service 91, Airport Services departs from Doncaster Frenchgate Interchange and arrives approximately twenty-eight minutes later at Robin Hood Doncaster Sheffield Airport. This bus has luggage racks for passengers located at the front of the bus.

First also run Peak District services; 51A and 272, from Sheffield, across the South Yorkshire boundary and into Derbyshire in the Peak District. Local or South Yorkshire FirstDay/Week/Month tickets are only valid up to the Sheffield boundary. Special day tickets must be purchased on board to travel on First South Yorkshire buses in Derbyshire. See ticketing

First also ran 215, 218, 240 to the Peak District, but as of 27 April 2009 First withdrew these services, and TM Travel operate these routes on behalf of Derbyshire County Council.

Overground

First have branded some services as Overground on bus services with high frequency during the daytime. Based on the London Underground network where each frequent service is given a recognisable colour, each Overground service is, in addition to its running number, colour coded. The concept is now a prominent fixture throughout all First bus companies in the UK. Most buses on the Overground run to a frequency of ten minutes, although some run every fifteen to twenty minutes, a few routes in certain areas may even run on a frequency under ten minutes.

Number Branding From To Via Notes
Sheffield
11
12
Pink Stannington (11)
Hall Park Head (12)
Sheffield City Centre Malin Bridge, Hillsborough
13
14
Turquoise Woodhouse Wisewood (13)
Loxley (14)
Manor Park, Sheffield, Hillsborough
20
20A
Lime Green Hemsworth Hillsborough Woodseats (20A), Sheffield, Pitsmoor, Northern General Hospital, Southey Green
22 Green Nether Edge Wybourn Sheffield
40
41
42
Orange Fulwood (40)
Halfway (41)
Royal Hallamshire Hosp (42)
Sheffield (40, 41)
Halfway (42)
47
48
Olive Herdings Shiregreen Sheffield United FC, Sheffield, Pitsmoor, Northern General Hospital, Firth Park
51 Yellow Charnock Lodge Moor Hollinsend, Sheffield United FC, Sheffield, University of Sheffield, Crosspool
52
X52
Red Crookes Woodhouse Station Ranmoor (X52), Broomhill, University of Sheffield, Sheffield, Sheffield Parkway (X52), Handsworth, Darnall X52 runs during rush hour only, and runs non-stop from Park Square roundabout to Handsworth via Sheffield Parkway
53 Brown Bradway Ecclesfield Low Edges, Woodseats, Sheffield, Sheffield Wednesday FC Services before 1900 terminate at Low Edges instead of Bradway.
75
76
Blue Jordanthorpe (75)
Low Edges (76)
Ecclesfield (75)
High Green (76)
Woodseats, Sheffield, Pitsmoor, Firth Park Evening/Sunday 75 journeys continue to High Green
77
78
Indigo High Green Sheffield Chapeltown, Grenoside 78 runs via Bevan Way
80
90
Sky Blue
Unilink
Western Bank (80)
Ecclesall (90)
Sheffield University of Sheffield (80), Broomhill (80), Hunters Bar
81
82
Purple Bents Green Sheffield Ecclesall, Greystones, Hunters Bar Circulars
94
95
Mauve Walkley Birley (94)
Dyke Vale Road (95)
Crookesmoor, University of Sheffield, Sheffield, Manor Top
97
98
Claret Ecclesfield Totley (97)
Totley Brook (98)
Northern General Hospital, Pitsmoor, Sheffield, Abbeydale Circulars around Ecclesfield
Rotherham
1
2
Red Maltby Rotherham Bramley, Wickersley Circulars in Maltby
7
8
Pink Blackburn (7)
Kimberworth Park (8)
Rotherham Kimberworth
11
11A
12
Blue East Dene Rotherham Clifton Park Service 11 continues to Asda in East Dene
14 Brown Meadowhall Herringthorpe Rotherham
15 Orange East Herringthorpe Rotherham Clifton Park Circular
32
33
Peach Sheffield (32)
Treeton (33)
Rotherham Brinsworth, Canklow
37 Green Thrybergh Rotherham Herringthorpe
39 Mauve Kimberworth Park Rotherham
41
42
Yellow Kimberworth Park Rotherham Circulars
Doncaster
15 Indigo Edlington Doncaster Warmsworth, Balby
16 Orange Broomhouse Lane Doncaster Balby
19
19A
Green Dryden Road Doncaster Balby Road
50
50A
Mauve Skellow Doncaster Scawthorpe
55
55B
Pink Rossington Doncaster
57 Brown Goodison Boulevard Doncaster Cantley
58 Lime Green West Bessacarr Doncaster
66 Purple Intake Doncaster Shaftesbury Avenue, Thorne Road Circular around Intake
71 Peach Greenfield Lane Doncaster
76
76A
Turquoise Clay Lane Bentley Doncaster
78
78A
Claret Woodlands Doncaster Sunnyfields Circulars around Woodlands
81
82
Blue West Moor Park (81)
Parkway (82)
Doncaster Armthorpe, Doncaster Royal Infirmary
87
88
88A
Red Moorends (87)
Goole (88/88A)
Doncaster Rawcliffe (88/88A), Moorends, Thorne, Edenthorpe

Other services

  • 30: Dore - Hunters Bar - Sheffield - Birley - Crystal Peaks or Plumbley
  • 57/58 Sheffield- Hillsborugh- Worrall- Oughtibridge-Deepcar-Stocksbridge
  • Service X78 is not an Overground route but is listed in the Sheffield, Rotherham and Doncaster Overground maps

Ticketing

FirstDay, this ticket allows unlimited travel on all services in South Yorkshire, and costs £4.80. Local FirstDay tickets, covering Sheffield, Rotherham or Doncaster only, are available for £4.30. A FirstDay Group ticket is available to groups of two adults and a maximum of three children for £8.50.

FirstWeek, this ticket allows unlimited travel for a week on all South Yorkshire services for £19.50. A local FirstWeek ticket for Sheffield only, is £17.50, while a Doncaster or Rotherham ticket is £16.

FirstXtra is for people who buy a local FirstDay/Week/Month/Term ticket and want to travel to another town, this costs £1.

The Centro is a ticket for Sheffield City Centre for 50p and Doncaster Town Centre for 40p.

Students can travel for 70p on the Unilink service if valid student ID is shown.[2]

Other tickets: Children under 5 are free, Children aged 16 and under and students aged 16–18 can travel for 40p if they show a valid pass[3]. Dogs also cost 40p. These apply to all bus operators in South Yorkshire.

First also do special offers on certain Overground routes. Such as the Red Line and Orange Line. You can get a FirstDay Red or a FirstDay Orange specific for that route for £3 and a FirstWeek for £9.

Criticism

First were criticised for raising fares four times in 2005[4], raising the cost of a 5-10 minute journey to £1.60 as of February 2007, as well as for cutting a number of services. Referring to low passenger numbers in an interview, First South Yorkshire's managing director Gary Nolan said that on some routes his drivers were, "carting fresh air about," and as such it was uneconomical to maintain current service levels.

The company has also drawn criticism from national journalists who launched an investigation into why First introduced several price rises in just two years whilst regional competitors such as Arriva and Stagecoach managed to cap their fare rises. The group's then financial director Nicola Shaw attributed the increases in fares to rising oil prices, despite the fact that in on press releases the group has said that it had hedged all of its fuel purchases to off-set the rising cost of oil.

They have also been criticised for the seating comfort of newer vehicles and for withdrawing the 'bendibus' from the roads of Sheffield. The company later went on to explain that the vehicles had been withdrawn 'due to their mileage', but were later found to be in service at both Bristol airport and in Bath.

The company has suffered from poor industrial relations with drivers striking on many occasions due to pay and working conditions. In such strikes management have attempted to run a skeleton service by driving the buses themselves.

See also

References

  1. ^ First Investing £6.4 million In New Buses For Region First South Yorkshire website (Retrieved 6 April 2007)
  2. ^ Unilink Fares FirstGroup - UK Bus South Yorkshire (Retrieved 17 October 2008)
  3. ^ MegaTravel Pass Travel South Yorkshire (Retrieved 20 2009)
  4. ^ Fares up Sheffield Today by the Sheffield Star (Retrieved 29 October 2005)

External links


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