Hard Rock Cafe: Wikis

  
  
  

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Hard Rock Cafe
Type Private
Founded June 14, 1971 in London, England (UK)
Headquarters Orlando, Florida, U.S.
Key people Hamish Dodds, President/CEO
Isaac Tigrett and Peter Morton, Founders
Florida Seminole tribe, owners
Industry casual dining restaurants, casinos, hotels
Website www.hardrock.com

Hard Rock Cafe is a chain of theme restaurants founded in 1971 by Americans Peter Morton & Isaac Tigrett. In 1979, the cafe began covering its walls with rock 'n' roll memorabilia, a tradition which expanded to others in the chain. In 2006, Hard Rock was sold to the Seminole Tribe of Florida. Currently, there are 140 Hard Rock locations in over 40 countries.

Contents

History

Restaurants

Hard Rock Cafe located on Broadway in the heart of Times Square.

The first Hard Rock Cafe (HRC) opened its doors to the public on June 14, 1971, in London, England. It was founded by Peter Morton & Isaac Tigrett. Hard Rock initially had an eclectic decor but it later started to display memorabilia. Hard Rock has amassed one of the largest collections of rock and roll memorabilia. The chain began to expand worldwide in 1978 with locations in Toronto, Los Angeles, Philadelphia, San Francisco, Chicago, Houston, New York, Dallas, Boston, Washington, DC, Orlando, Paris and Berlin.[1]

In 1990, The Rank Group, Plc., a London-based leisure company, acquired Mecca and continued expansion of the concept in their geographic territory. Rank went on to purchase Hard Rock America from Peter Morton as well as Hard Rock Canada from Nick Bitove. After the completion of these acquisitions, Rank gained worldwide control of the brand. In March 2007, the Seminole Tribe of Florida acquired Hard Rock Cafe International, Inc. and other related entities from Rank Group for $965 million[2] In recent times the business has come in for some criticism because of its practice of paying its waiting staff less than half the official minimum wage in the UK, with the business allocating tips to staff to bring their salaries within the law. Most customers, it was argued, do not realise that they are subsidizing a low wage when they give the tip [3].

On May 28, 2009, Hard Rock International announced plans to open a 20,000 square feet (1,900 m2), 500 seat HRC on Hollywood Blvd. in Los Angeles featuring a live concert area and a limited edition retail shop. Hard Rock International closed its first location in the Los Angeles area located in the Beverly Center which had opened in 1982 during their worldwide expansion.[4] An opening date has not been announced.

Expansion into other businesses

Casinos and hotels

The Hard Rock Hotel (building with golden top) in Chicago, Illinois

In 1995 Peter Morton spent $80 million to open the Hard Rock Hotel & Casino off the Las Vegas Strip in Paradise, Nevada. A subsequent $100 million expansion nearly doubled the hotel's capacity in 1999.[citation needed]

In May 2006, Morton sold the Hard Rock Hotel & Casino, Las Vegas to Morgans Hotel Group for $770 million, including the rights to the Hard Rock Hotel brand west of the Mississippi, including Texas, California, Australia and Vancouver, British Columbia. Edward Scheetz, a Morgans' executive, described the 11-story, 650-room Hard Rock Hotel as a trophy property that will never be replicated in Las Vegas because of land values. The pool at the Hard Rock occupies land valued at $50 million.[citation needed] On September 1, 2007 the Hard Rock Las Vegas announced sponsorship of the 2004 Indianapolis 500 champion, Buddy Rice for the final two races of the 2007 IndyCar Series Season.

On February 8, 2007, Anna Nicole Smith died of a drug overdose in a room at the Seminole Hard Rock Hotel & Casino in Hollywood, Florida.

Today, the Indian Tribe of Florida owns and operates all units except the Las Vegas facility. In 2004, Hard Rock International and Sol Melia Hotels and Resorts launched Lifestar Hoteles Espana SL, a joint venture that manages Europe's first Hard Rock Hotel in Madrid. The other joint venture hotels are in Chicago, New York and San Diego (the San Diego property includes Hard Rock condominiums). Hard Rock also operates hotels and resorts in Orlando, Florida, a joint venture with Loews Hotels; Bali, Indonesia; and Pattaya, Thailand, a joint ventures with Ong Beng Seng/Hotel Properties Limited. Hard Rock International, continues to expand internationally (including hotels, casinos, resorts, and condominiums) through several joint ventures (Becker Ventures, Ong Beng Seng/Hotel Properties Limited and Loews Hotels) including hotels in Chicago, Bali, Orlando, San Diego and planned openings in Atlanta and Penang [5] - as well as hotel-casinos in: Hollywood, Florida; Tampa, Florida; Biloxi, Mississippi; Las Vegas, Nevada; and Tulsa, Oklahoma.

Hard Rock Park - Theme Park

Hard Rock Cafe International announced in March 2006 that they licensed the "Hard Rock" name to HRP Myrtle Beach Operations, LLC, to design, build, and own a $400 million 150-acre (0.61 km2) theme park called Hard Rock Park. Hard Rock Park opened on April 15, 2008 in Myrtle Beach, South Carolina, closed into bankruptcy September 24, 2008, and converted to Chapter 7 liquidation January 2, 2009. The park was expected to draw an estimated 30,000 visitors per day, promised to create more than 3,000 jobs, and was billed as the largest single investment in South Carolina history. It planned to feature a large concert arena and six zones with more than 40 attractions.[6]. But HRP Myrtle Beach Operations, LLC, filed for Chapter 11 on September 25, 2008. The company had at the time hoped to re-open in 2009 after restructuring. On January 2, 2009 after failing to attract a buyer with a minimum US$35 million bid for over 2 months, Hard Rock Park asked a Delaware Bankruptcy Court to convert their filing to Chapter 7 (triggering immediate liquidation of assets to pay off creditors) and closing the park.[7] New owners renamed the park Freestyle Music Park and it to reopened by Memorial Day, 2009, but without the Hard Rock name, though a music theme remains.[8]

Seminole Tribe of Florida takeover

On December 7, 2006, Rank sold its Hard Rock business to the Seminole Tribe of Florida for US$965 million. Included in the deal were 124 Hard Rock Cafes, four Hard Rock Hotels, two Hard Rock Hotel and Casino Hotels, two Hard Rock Live! concert venues, and stakes in three unbranded hotels. Rank kept the Hard Rock Casino in London, but has changed its name to G Casino Piccadilly. The Hard Rock Hotel and Casino in Las Vegas was also not part of the deal, as it was sold by Peter Morton to Morgans Hotel Group in May 2006.[9] The final takeover was mired in controversy, as another of the chain's suitors, Power Plant Entertainment, charged that Merrill Lynch sabotaged its acquisition efforts. On January 8, 2007, Rank Group shareholders approved the Seminoles' US$965 million offer. The Tribe expects to have finalized the deal by March 5, 2007.[10] The Hollywood Casino/Hotel location gained some notoriety on February 8, 2007 when Anna Nicole Smith died there.

On June 22, 2008, the Seminole Hard Rock Hotel & Casino in Hollywood, Florida began "Vegas-style" table gambling instead of using just type-II slots. The Seminole Tribe paid the State of Florida US$100 million as part of a 25-year pact. On July 5, 2008, the Florida Supreme Court ruled that the governor's agreement was unconstitutional but table games continue to operate because the Federal Department of the Interior approved the now illegal pact with the state.[11]

Music memorabilia

Hard Rock is known for its collection of rock and roll memorabilia. The cafes solicit donations of music memorabilia but also purchase a number of items at auctions around the world, including autographed guitars, outfits from world tours and rare photographs are often to be found mounted on cafe walls. The collection began in 1979 with the gift of an un-signed guitar (a Red Fender Lead II) from Eric Clapton, who was a regular at the first restaurant in London. This prompted Pete Townshend of The Who to give one of his guitars, also un-signed with the note "Mine's as good as his! Love, Pete."[12] Hard Rock's archive includes over 70,000 items and it opened a Hard Rock museum named "The Vault" in Orlando, Florida in January 2003 but subsequently closed it in September 2004. The London Vault remains open, located near the original cafe. In 2005 Deep Purple launched their new album Rapture of the Deep in Hard Rock Cafe London. This show was released as a DVD.[13]

List of Hard Rock Cafe

Location EST
London June 14 , 1971
Toronto June 23 , 1978
Los Angeles October 24 , 1982
Tokyo Roppongi July 4 , 1983
San Francisco September 10 , 1984
Stockholm April 16 , 1985
Chicago June 17 , 1986
Houston November 6 , 1986
Cancun June 9 , 1987
Honolulu July 17 , 1987
New Orleans December 11 , 1987
La Jolla December 11 , 1988
Sydney April 1 , 1989
Toronto Skydome June 6 , 1989
Boston Copley Square June 12 , 1989
Acapulco December 8 , 1989
Washington DC January 1 , 1990
Singapore February 6 , 1990
Orlando June 7 , 1990
Maui July 23 , 1990
Las Vegas at Hard Rock Hotel September 7 , 1990
Montreal September 20 , 1990
Puerto Vallarta December 30 , 1990
Bangkok April 22 , 1991
Kuala Lumpur November 23 , 1991
Paris November 24 , 1991
Osaka January 17 , 1992
Tijuana April 26 , 1992
Berlin May 18 , 1992
Jakarta October 2 , 1992
Atlanta November 9 , 1992
St. Thomas December 17 , 1992
San Juan March 5 , 1993
Miami September 21, 1993
Mexico City September 23 , 1993
Bali October 3 , 1993
Beijing May 14 , 1994
Nashville June 21 , 1994
Cozumel October 22 , 1994
Kowloon Hong Kong November 13 , 1994
Madrid November 25 , 1994
San Antonio January 12 , 1995
Myrtle Beach July 10 , 1995
Copenhagen July 18 , 1995
Buenos Aires October 15 , 1995
Melbourne October 21 , 1995
Phoenix October 21 , 1995
Cabo San Lucas December 10 , 1995
Makati December 15 , 1995
Hollywood CA January 12 , 1996
Surfers Paradise March 22 , 1996
Ottawa June 26 , 1996
Niagara Falls USA July 10 , 1996
Shanghai August 2 , 1996
Key West September 27 , 1996
Atlantic City November 15 , 1996
Seoul December 2 , 1996
Niagara Falls, Ontario December 9 , 1996
Beirut December 19 , 1996
Nagoya July 1 , 1997
Baltimore July 4 , 1997
Yokohama July 18 , 1997
Sacramento August 13 , 1997
Barcelona November 10 , 1997
Memphis, Tennessee November 16 , 1997
Dubai December 13 , 1997
Philadelphia January 15 , 1998
Edinburgh March 28 , 1998
Guam May 10 , 1998
Lake Tahoe June 30 , 1998
Cleveland July 2 , 1998
Kona July 21 , 1998
Sharm el Sheikh July 24 , 1998
San Diego July 28 , 1998
Saipan August 18 , 1998
St Louis August 24 , 1998
Denver November 5 , 1998
Guadalajara November 7 , 1998
Rome December 10 , 1998
Amsterdam March 20 , 1999
Indianapolis April 13 , 1999
Gatlinburg September 5 , 1999
Fukuoka April 26 , 2000
Cayman Islands April 28 , 2000
Rio de Janeiro June 27 , 2000
Manchester September 12 , 2000
Malta November 25 , 2000
Osaka Universal March 22 , 2001
Cairo May 4 , 2001
Bogota October 1 , 2001
Pattaya October 15 , 2001
Birmingham November 19 , 2001
Austin February 27 , 2002
Munich February 25 , 2002
Tokyo Uyeno Eki March 25 , 2002
Nottingham June 5 , 2002
Pittsburgh June 24 , 2002
Minneapolis September 12 , 2002
Leeds December 2 , 2002
Cologne April 28 , 2003
Lisbon June 12 , 2003
Moscow September 17 , 2003
Cardiff October 13 , 2003
Nassau October 21 , 2003
Detroit November 10, 2003
Catania February 24 , 2004
Hollywood FL May 11, 2004
Louisville May 31 , 2004
Dublin June 29 , 2004
Destin July 2 , 2004
Foxwoods August 20 , 2004
Panama September 8 , 2004
Athens September 14 , 2004
Hurghada November 12 , 2004
Kuwait November 20 , 2004
Gothenburg December 10 , 2004
Caracas May 12 , 2005
New York August 12 , 2005 , April 12 , 1984
Oslo December 12 , 2005
Belo Horizonte December 23 , 2005
Santo Domingo July 14 , 2006
Mumbai September 12 , 2006
Narita September 15 , 2006
Ocho Rios November 22 , 2006
Margarita November 27 , 2006
Warsaw February 8 , 2007
Biloxi July 1 , 2007
Boston July 2 , 2007
Punta Cana July 2 , 2007
Fiji December 4 , 2007
Cartagena December 13 , 2007
Bengaluru December 29 , 2007
Bucharest January 20 , 2008
Singapore Airport January 9 , 2008
Mallorca November 29 , 2008
Aruba December 12 , 2008
Pune January 11 , 2009
Yankee Stadium March 30 , 2009
Prague April 3 , 2009
Venice April 9 , 2009
New Delhi June 4 , 2009
Dallas July 15 , 2009
Las Vegas September 5 , 2009
Penang September 15 , 2009
Hyderabad September 21 , 2009
Marbella October 30 , 2009
Phuket November 29 , 2009
Ho Chi Minh City December 17 , 2009
Costa Maya February 2010
Krakow 2010
Los Angeles Hollywood BVLD 2010
Seattle February 10, 2010

Gallery

References

External links








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