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Heatherette at the Life Ball 2007
Heatherette fashion show at the Life Ball 2007

Heatherette is a fashion company and design house run by Traver Rains and former Club Kid Richie Rich, located in New York City.

In popular culture

Many celebrities have worn Heatherette fashions in public[1][2]. Lydia Hearst and Jenna Jameson have modeled their fashions in runway shows[2].

Heatherette has received editorial credits in a variety of different genres of magazines[3]. An especially wild Heatherette fashion show, which featured Anna Nicole Smith and Boy George, is chronicled in the Glenn Belverio's 2006 nonfiction book, Confessions from the Velvet Ropes[4][5]. Heatherette has also been featured at New York Fashion Week[6].

Heatherette was featured on the third cycle of America's Next Top Model as the designer for a fashion show contest. They were guest judges on Project Runway Canada for the "When It Rains It Pours" challenge and also on Project Runway when contestants had to make costumes for WWE Divas. Heatherette was also featured on several television programmes[7][8] and in the movie My Super Ex-Girlfriend[9].

On March 20, 2008, a collaboration collection with MAC Cosmetics, called "Heatherette for MAC", was released and includes illustrations of Traver Rains and Richie Rich on the cardboard packaging[8]. This is the second collaboration between Heatherette and MAC Cosmetics.

Heatherette and Richie Rich have appeared in the 2005 film One Last Thing....


External links

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