From Wikipedia, the free encyclopedia
KESS-FM (107.9 FM), branded as "La Kalle 107.9 FM", is
a Latin pop formatted radio station serving the Dallas/Fort Worth metroplex in Texas. The station is licensed in
Texas, and owned and operated by Univision Radio.
The KESS call letters were first used in D/FW in the spring of
1976 when Marcos Rodriguez, Sr. gained control of a country
station, KBUY-FM, on 93.9 FM. That station changed to 94.1 when it
moved its transmitter to Cedar Hill, TX in order to avoid a spacing
problem with another Dallas station.
The current version of 107.9 was made possible when Marcos
Rodriguez successfully obtained a new class C2 licensed to Gainesville,
Texas, and purchased 107.9, a Class C licensed to Corsicana,
Texas. After Rodriguez sold to Heftel Broadcasting and Mac
Tichenor gained control of HBC, Tichenor moved the Corsicana signal
south to the Waco
market (as the new class A6 in Robinson, TX called KHCK-FM) and
allowed the Gainesville signal to upgrade and move into Dallas as a class C1 in
Lewisville, TX. The upgrade project had been started under the
Cecil Heftel version of HBC, and completed by the engineers at
Tichenor Media/HBC working under David Stewart (now owner of radio
station in Texas and head of upgrade consultancy Moving Target
Consulting Works). The call letters changed a few times through
KDXX and KESS-FM.
On February 19, 2009, the Regional Mexican station branded as
"La Que Buena" was moved from KESS-FM to 107.1 FM (KDXX) and 99.1 FM (KFZO). The Latin pop format and "La Kalle" name
were then moved to KESS-FM.
Stations in the state of Texas
See also: Adult Contemporary, College, Country,
News/Talk, NPR, Oldies, Rock, Sports, Top 40, Urban, and Other
radio stations in Texas
Also see: Classical, Jazz, Religious,
Jazz, and Other.