| KUOW-FM | |
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| City of license | Seattle, Washington |
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| Broadcast area | Seattle metropolitan area |
| Branding | KUOW 94.9 |
| Frequency | 94.9 MHz
(also on HD
Radio) 94.9 HD-2 for KXOT 94.9 HD-3 for BBC World Service |
| Translator(s) | K212FG 90.3 Bellingham, K258BJ 90.5 Everett, KUOW AM 1340 Tumwater/Olympia |
| First air date | 1952 |
| Format | Public radio |
| ERP | 100,000 watts |
| HAAT | 224 meters |
| Class | C1 |
| Facility ID | 66571 |
| Callsign meaning | University Of Washington |
| Affiliations | NPR |
| Owner | University of Washington |
| Webcast | Listen live |
| Website | KUOW.org |
KUOW-FM 94.9 is a National Public Radio affiliate radio station in Seattle, Washington. It is the second-most listened-to radio station in the Seattle/Tacoma media market[1] and the most listened-to news radio station in the state. It is a service of the University of Washington.
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KUOW's site states its mission as, "to create and serve an informed public, one challenged and invigorated by an understanding and appreciation of events, ideas, and cultures."
The station was founded in 1952 as a commercial radio station owned by Fisher Broadcasting. In 1964, not seeing the commercial viability of FM broadcasting, Fisher donated the 94.9 frequency to UW. It is one of the few public radio (or any non-commercial educational) stations on a commercial frequency outside of the reserved band. For years, it served as a training ground for UW students to learn about broadcasting. Programming consisted of classical music, classroom lectures, local news, and Washington Huskies sports.
In the 1960s, however, KUOW began branching out, adding more news programming. It was a charter member of NPR in 1970. In 1992, it changed format from music to news and information[2], and in 2001 it moved into a newly refurbished studio space.[3]
KUOW broadcasts from Capitol Hill in Seattle with a power (ERP) of 100 kW. The studios are located in Seattle's University District. The station is heard in the Puget Sound region on KUOW-FM 94.9, in Bellingham on K212FG FM 90.3, in Everett on K258BJ FM 99.5, in Olympia on KUOW AM 1340 (Tumwater being its actual city of license), and on the Internet at http://www.kuow.org. It has also made two applications at the same site for an FM broadcast translator in Olympia, on 98.5 and 107.3.
KUOW discontinued traffic reports during its broadcasts of Morning Edition and All Things Considered starting May 9, 2008.
KUOW's 2008 annual report states that the station served an average of 375,800 listeners each week in fiscal year 2008. [4] These listeners averaged eight and a quarter hours of listening per week to total more than 3 million weekly listener hours. In the same year, KUOW ranked second among all radio stations in the Seattle Metro market, with a 4.8% share of the market's radio audience.
KUOW's 2008 direct support (money received) totaled $10,116,910. [5] Its sources were:
KUOW produces several programs, most of which are concerned with local news and events:
KUOW also broadcasts the Washington Talking Book and Braille Library's Evergreen Radio Reading Service to blind and handicapped listeners on its 67kHz subcarrier. KUOW is one of three major FM stations in Washington to do so; KPBX-FM in Spokane and KFAE-FM in Yakima are the others. However, this requires a special FM radio capable of receiving such broadcasts; it cannot be received on a standard FM radio.
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