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KVII-TV: Wikis


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KVII logo
Kvii cwtv.JPG
KVII: Amarillo, Texas
KVIH: Clovis, New Mexico
Branding ProNews 7
Amarillo's CW (DT2)
Slogan Catch The Panhandle Spirit
TV To Talk About (DT2)
Channels Digital:
KVIH: 12 (VHF)
Affiliations ABC
The CW (DT2)
The AccuWeather Channel (DT3)
Owner Barrington Broadcasting Company, LLC
(Barrington Amarillo License, LLC)
First air date KVII: December 21, 1957
KVIH: December 2, 1956
Call letters’ meaning KVII:
VII = Roman numeral 7
variation of KVII with an H
Former callsigns KVII: none
KICA-TV (1956-1964)
KFDW-TV (1964-1979)
KMCC-TV (1979-1986)
Former channel number(s) Analog:
7 (VHF, 1957-2009)
12 (VHF, 1956-2009)
KVII: 23 (UHF)
KVIH: 20 (UHF)
Former affiliations KVII: none
KVIH: CBS (19??-1979)
Transmitter Power KVII: 21.9 kW
KVIH: 5 kW
Height KVII: 519 m
KVIH: 204 m
Facility ID KVII: 40446
KVIH: 40450
Transmitter Coordinates KVII:
35°22′30″N 101°52′56″W / 35.375°N 101.88222°W / 35.375; -101.88222
34°11′34″N 103°16′44″W / 34.19278°N 103.27889°W / 34.19278; -103.27889 (KVIH-TV)

KVII-TV, better known as ProNews7, is an ABC affiliated television station in Amarillo, Texas that also operates satellite KVIH-TV digital channel 12 in Clovis, New Mexico. It was owned by Stanley Marsh 3 since 1967 until he sold it to Atlanta-based, New Vision Group in 2002. In 2005, New Vision Group's parent company sold the station to Barrington Broadcasting for $22.5 million. KVII-TV uses the "Circle 7 logo."

KVII and satellite station KVIH serve viewers across a four-state region including the Texas and Oklahoma panhandles, eastern New Mexico and southwestern Kansas. The station is broadcast over-the-air and via cable carriage and several UHF translators. In addition to Amarillo and Clovis, cities served include Canyon, Dumas, Pampa, Borger, Hereford, Muleshoe, Dalhart, Clarendon and Childress, Texas; Clayton, Tucumcari, Logan, San Jon and Portales, NM; Guymon, Boise City and Beaver, Okla.; and Elkhart and Liberal, Kan.



KVII signed on for the first time on December 21, 1957. This made Amarillo one of the smallest markets to have full service from all three networks.

KVII formerly operated another satellite, KVIJ-TV channel 8 in Sayre, Oklahoma from 1976 to 1992—that station ceased operations due to the fact that most viewers in its area of western Oklahoma received their network programming via cable which gave them access to stations from the Oklahoma City or Wichita Falls-Lawton DMAs including ABC affiliates KOCO and KSWO-TV, respectively, and very few actually tuned in to KVIJ directly. The former studio and transmitter site of KVIJ now sit vacant northwest of Sayre at the intersection of state highways 6 and 152, at 35°25′23.9″N 99°50′35.2″W / 35.423306°N 99.843111°W / 35.423306; -99.843111 (KVIJ-TV). Channel 8 began operations in 1961 as CBS affiliate KSWB-TV (licensed to Elk City, Oklahoma; its call sign related to original owner South West Broadcasting), and changed its call letters to KFDO-TV in 1966 when it became a satellite of Amarillo's CBS affiliate, KFDA-TV (at that time, channel 8 moved to Sayre). In 1976, it was sold to Marsh.

Also in 1976, KFDA's then-satellite station in Clovis, KFDW channel 12, was sold to Mel Wheeler (manager and a part owner of KFDA's then-ownership). The station remained a satellite of KFDA until 1979, when the station was sold to McAlister TV in Lubbock, Texas, and began operating as an adjunct to ABC affiliate KAMC (channel 28) in Lubbock under the call sign of KMCC. After death of Bill McAlister, KMCC was sold to Marsh in 1986 and became a KVII satellite, changing the call letters to KVIH in the process. [1]

From 1999 to 2006, KVII helped provide an Amarillo affiliate station of The WB Television Network. KVII promoted and sold advertising for the network, while Amarillo's cable television operator broadcast the station on a cable channel. On September 18, 2006, KVII's DT2 subchannel became the area's new affiliates of The CW Television Network.

By mid-October, the digital signal was fully operating, coinciding with the introduction of a viewer-interactive newscast, in which viewers can send e-mails with questions and concerns in regards to the stories and features in the newscasts.



Current On-Air Staff

Current Anchors

  • Angie Battin - weekday mornings "ProNews 7 Daybreak" and midday
  • Lisa Schmidt - weeknights at 5PM
  • Jay Ricci - weeknights at 6 and 10PM
  • Mitch Roberts - weeknights at 6 and 10PM


  • Lucas Jefferson - general assignment reporter (also assignment editor)
  • Nastassia Tamari - general assignment reporter

StormSearch 7 Weather Team

  • Steve Kersh (AMS/NWA Seal of Approval) - Chief Meteorologist; weeknights at 5, 6 and 10PM
  • Brian James (AMS Seal of Approval) - Meteorologist; Daybreak and Midday
  • Shelly Sites - Meteorologist; Pronews 7 @ 5 & Pronews 7 Weekend Report

Sports Team

  • Lee Baker - Sports Director; weeknights at 6 and 10PM
  • Brian Wilkerson - Sports Anchor; weekends at 6 & 10PM

Former on-air talent

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News/Station presentation

Newscast titles

  • The Panhandle News Report (1957-1962)
  • The Jim Harris Report (1962-1966)
  • Channel 7 News (1966-1974)
  • ProNews 7 (1974-present)

Station slogans

  • Let's Get Together on Channel 7 (1970-1971; localized version of ABC campaign)
  • Still the One on Channel 7 (1979-1980; localized version of ABC campaign)
  • You and Me and Channel 7 (1980-1981; localized version of ABC campaign)
  • Now is the Time, Channel 7 is the Place (1981-1982; localized version of ABC campaign)
  • We're With You on Channel 7 (1984-1985; localized version of ABC campaign)
  • You'll Love It on Channel 7 (1985-1986; localized version of ABC campaign)
  • Together on Channel 7 (1986-1987; localized version of ABC campaign)
  • The Panhandle Spirit (1987-present; uses variant Catch The Panhandle Spirit since 2009)
  • Something's Happening on Channel 7 (1987-1990; localized version of ABC campaign)
  • America's Watching Channel 7 (1990-1991; local version of ABC campaign)
  • If It's Channel 7, It Must Be ABC (1991-1992; localized version of ABC ad campaign)
  • TV is Good, on ProNews 7 (1997-1998, localized version of ABC ad campaign)
  • We Love TV, on ProNews 7 (1998-1999, localized version of ABC ad campaign)
Television.svg This film, television or video-related list is incomplete; you can help by expanding it with reliably sourced additions.


External links


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