Martinelli's is the brand name of S. Martinelli & Company, a juice company based in Watsonville, California. The company is privately held by decendents of the founders.[1]
Martinelli's is best known for its non-alcoholic sparkling cider[2] and its apple juice, though the company originally produced a champange style hard cider. They also have several other brands of juices.
The company has operated out of Pajaro Valley, California since 1868. There is also street in Watsonville that bears the name.
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