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Martini is a brand of Italian vermouth, named after the Martini & Rossi Distilleria Nazionale di Spirito di Vino, in Turin.

From within the Distilleria emerged Alessandro Martini, Luigi Rossi and Teofilo Sola. They changed the company name to Martini, Sola & Cia in 1863 and it was in 1879 that the Sola family sold its interests to the remaining partners who renamed the company Martini & Rossi, as it stands today.

  • 1892 - The business is taken over by Rossi's four sons.
  • 1929 - The Martini Ball & Bar logo is registered for the first time.
  • 1930 - Rossi's grandsons take over control of the company.
  • 1977 - The company is restructured with the creation of the General Beverage Corporation.
  • 1992 - Martini & Rossi merges with Bacardi.
  • 2006 - "Martini is the world's fourth most powerful "spirit" brand".[1]


Martini is made from four ingredients: wine, botanicals, sugar and alcohol.

  • Martini Rosso - 1863
  • Martini Extra Dry - This was launched on New Year's Day 1900
  • Martini Bianco - 1910
  • Martini Rosato
  • Martini D’Oro - 1998
  • Martini Fiero
  • Martini Soda
  • Martini Reserva Monterela
  • Martini Asti
  • Martini Bitter
  • Martini Brut
  • Martini Rosé
  • Martini Dolce
  • Martini Prosecco


External links


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