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Marvel Productions
Fate Acquired by Saban Entertainment
Predecessor DePatie-Freleng Enterprises
Successor Saban Entertainment
Founded 1981
Defunct 1997
Headquarters Hollywood, California
Key people Stan Lee
David H. DePatie
Lee Gunther
Margaret Loesch
Industry Television production and film studio
Products Spider-Man and His Amazing Friends (1981–1983)
The Pink Panther in: Pink at First Sight (1981)
The Incredible Hulk (1982–1983)
The Grinch Grinches the Cat in the Hat (1982)
Parent Marvel Entertainment Group, Inc. (1981–1997; by virtue of Marvel's ownership by Cadence (1981–1985), New World Communications (1985–1993), MacAndrews & Forbes Holdings (1993–1997), and Toy Biz (1997))
Alternate logo; as seen in a joint logo with Sunbow Productions.

Marvel Productions Ltd. was a television and motion picture studio division of Marvel Comics, based in Hollywood, California. Originally an animation studio, Marvel produced such notable animated shows and specials such as Spider-Man and His Amazing Friends, The Pink Panther in: Pink at First Sight, The Incredible Hulk and the 1982 Emmy winner, The Grinch Grinches the Cat in the Hat.



DePatie-Freleng Enterprises

The company began in 1963 as DFE Films and was sold to Marvel Comics Group in 1981 after DFE founder and company executive Friz Freleng departed the company to return to his former job at Warner Bros. Animation. Freleng's business partner and DFE co-founder David H. DePatie continued to work for the company under the Marvel banner for several years until his retirement.

Ownership changes throughout the years

Over the years, Marvel Productions' and its parent company Marvel Comics went through several ownership changes. Owned from 1968 by Cadence Industries Corporation, it was sold in 1986 to New World Entertainment (which was eventually acquired, in 1997, as part of Rupert Murdoch's News Corporation/Fox Broadcasting Company).

Between 1988 and 1989, New World sold it to MacAndrews and Forbes, owned by Revlon executive Ronald Perelman, who lost control of Marvel after it went into bankruptcy. In 1997, Isaac Perlmutter (owner of the Marvel subsidiary Toy Biz), who purchased Marvel and Marvel Productions Ltd. out of bankruptcy, decided to cut costs by selling Marvel Productions' back catalog to Saban Entertainment and then closed the animation studio altogether, opting to contract out all future animated projects to third party studios.

Saban's catalog today

Saban's catalog is now owned by The Walt Disney Company, following the purchase of Fox Family, Saban's successor. As a result, Disney now holds the home video and broadcast rights to virtually all Marvel animated programs produced during the 1980s and 1990s, as well as all Marvel series produced by predecessor company DePatie-Freleng (the 1978 Fantastic Four revival and Spider-Woman) and Grantray-Lawrence Animation (The Marvel Superheroes Show and the 1967 Spider-Man series).

The only exceptions are:

On December 31, 2009, Disney acquired Marvel Entertainment for $4 billion,[1] reunifying the two entities (and the film libraries) under the same corporate banner.[2]

Life after Marvel Productions

Studio executives including Margaret Loesch and Lee Gunther moved to other animation studios while Stan Lee signed a new lifetime non-exclusive contract with Marvel in 1998, enabling him for the first time in his 50 year career with Marvel to establish his own company.

List of shows, specials and movies

Marvel Properties

Hasbro Properties

Note: All programs based on Hasbro properies are co-productions with series rights holders Sunbow Productions.

Henson Properties

Note: All programs are co-productions with Henson Associates, eventually doing business as Jim Henson Productions. Rights now held by The Muppets Studio, LLC.

Other licensed properties

For a more complete list see Saban Entertainment.

See also

Marvel animated universe

External links

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