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Maybach-Manufaktur
Type division of Daimler AG
Founded 1909
Founder(s) Wilhelm Maybach
Headquarters Stuttgart, Germany
Industry Automotive
Products Luxury vehicles
Parent Daimler AG
Website Maybach
Maybach SW 42, 1939

Maybach-Motorenbau GmbH (German pronunciation: [ˈmaɪbax]) (English pronunciation: /'MY-bok/) (founded 1909) is a German luxury car manufacturer. It was founded in 1909 by Wilhelm Maybach with his son Karl Maybach as director. The company was originally a subsidiary of Luftschiffbau Zeppelin GmbH and was itself known as "Luftfahrzeug-Motorenbau GmbH" (literally "Aircraft Engine Building Company") until 1918. Today, the brand is owned by Daimler AG and based in Stuttgart.

Contents

1909–1940: Early history

Captured Maybach T3 Assault Gun (Sturmgeschütz III), made on the basis of medium tank Maybach T3 (Panzer III). National Museum of Military History (Bulgaria)

Maybach has historic roots through the involvement of Wilhelm Maybach, who was the technical director of the Daimler-Motoren-Gesellschaft. The company originally developed and manufactured diesel and gas engines for Zeppelins, and then rail cars. The Maybach Mb.IVa was used in aircraft and airships of World War I.

Early poster with double M logo

The company first built an experimental car in 1919, with the first production model introduced two years later at the Berlin Motor Show. Between 1921 and 1940, the company produced various classic opulent vehicles. The company also continued to build heavy duty diesel engines for marine and rail purposes.

Maybach contributed to the German Nazi war effort in World War II by producing the engines for many self-propelled guns and tanks. This included such as the Jagdpanther, Panther and Tiger tanks with the Maybach HL230. After the war the factory performed some repair work, but automotive production was never restarted, and some 20 years later, the company was renamed into MTU Friedrichshafen. Daimler-Benz purchased the company in 1960.

1997–present: revival

In 1997, Mercedes-Benz presented at the Tokyo Motorshow a luxury concept car under the name Mercedes-Benz Maybach (V12, 5987 cc, 550 hp). Mercedes-Benz decided to develop it; however, Mercedes made the decision to market the car under the sole brand name of Maybach.

Maybach 62

Maybach was therefore revived as a brand in the early 2000s, with the production of the new model in two sizes — the Maybach 57 and the Maybach 62. The numbers are equal to the lengths of the automobiles in decimetres. In 2005, the new 57S was added, sporting a 6.0L V12 bi-turbo engine, producing 604 bhp (450 kW) and 737 lb·ft (999 N·m) of torque, and featuring various cosmetic touches.

The company offers various options for customers to personalise their vehicles, and provides various equipment combinations.

To promote the new Maybach line, Mercedes-Benz has tapped public figures to act as brand ambassadors, including Maybach heir Ulrich Schmid-Maybach and golfer Nick Faldo.[1][2]

Several Maybach 57 and 62 models at the 2005 Concours d'Elegance in Pebble Beach, CA.

Models

Pre-war

  • 1919 Maybach W1: Test car based on a Mercedes chassis
  • 1921 Maybach W3: First Maybach, shown at Berlin Motor Show. Featured a 70 hp (52 kW) 5.7L inline six.
  • 1926 Maybach W5: 7L inline six, 120 hp (89 kW)
  • 1929 Maybach 12: V12 precursor to DS7/8
  • 1930 Maybach DSH: Doppel-Sechs-Halbe ("half a twelve cylinder") 1930-37
  • 1930 Maybach DS7 Zeppelin: 7L V12, 150 hp (112 kW)
  • 1931 Maybach W6: Same engine as W5, longer wheelbase. 1931-33
  • 1931 Maybach DS8 Zeppelin: 8L V12, 200 hp (150 kW)
  • 1934 Maybach W6 DSG: Featuring a twin overdrive transmission system.
  • 1935 Maybach SW35: 3.5L 140 hp (104 kW) I6
  • 1936 Maybach SW38: 3.8L 140 hp (104 kW) I6
  • 1939 Maybach SW42: 4.2L 140 hp (104 kW) I6
  • 1945 Maybach JW61: 3.8L 145 hp (108 kW) I6

W2 were the 5.7L inline six engines built for and ordered by Spyker. Not all were purchased, and Karl had to build cars featuring the engines to offset costs.

Around 1800 Maybachs were built before WW2.

Engines

Post-revival

Maybach Exelero at the Concours d'Elegance

Performance

The Maybach 57 accelerates from 0 to 60 mph (0 to 97 km/h) in about 5.1 seconds; the Maybach 62 and 57 S, about 4.8 seconds; the Maybach 62 S, 4.5 seconds, and the Landaulet, 4.5 seconds. Though not extraordinary by today's sports-car standards, such acceleration is impressive for cars weighing well over 6,000 pounds. Maybachs in general are extremely powerful: the 57 has 518 bhp (386 kW; 525 PS); the 57 S, 559 bhp (417 kW; 567 PS); the 62, 570 bhp (425 kW; 578 PS); the 62 S, 612 bhp (456 kW; 620 PS), and the Landaulet, 633 bhp (472 kW; 642 PS).

Amenities

Standard features of all Maybach models include, but are not limited to, a navigation system w/voice recognition, air conditioning w/4-zone climate controls, power rear sunshade, rear-seat DVD entertainment system, interior air filter, front and rear seat massage, 24-speaker premium sound system, power tilt/telescopic heated wood/leather-wrapped steering wheel w/radio and climate controls, power trunk open/close, voice-activated AM/FM radio w/10-disc CD changer, keyless start, heated front and rear seats, cooled front seats, power panoramic sunroof, adaptive cruise control, premium leather upholstery, 18-way power front seats, 14-way power rear seats, heated cupholders, rearview camera, iPod adapter, wireless cell phone link, outside-temperature indicator, universal garage door opener, and night vision. Options for the Maybach 57 and 57S and standard for the Maybach 62, 62S, and Landaulet include 18-way power rear seats (replacing 14-way), 5-zone climate controls (replacing 4-zone), power side sunshades, cooled rear seats, wireless headphones, voice-activated power panoramic sunroof (replacing power panoramic sunroof), steering wheel mounted navigation controls, heated glass windows, and 30-speaker premium sound system (replacing 24-speaker).

Price

The base price of a 2009 Maybach 57 is $344,000; the Maybach 57 S, $381,000; the Maybach 62, $394,000; the Maybach 62 S, $430,000, and the Maybach Landaulet semi convertible, just under $470,000. The Maybach 57 Zeppelin is priced at Euro 406,000 ($580,000) and the 62 Zeppelin at Euro 473,200 ($677,000).[3]

Future models

Three new models are expected, a 4-seat sedan derived from the Mercedes-Benz CLS-Class, a full-size luxury SUV derived from the GL-Class, and a smaller sedan, which would be sold for $250,000. Recently, they launched a Landaulet convertible like the Maybachs of old and this was first shown in Dubai[1] With less than stellar sales expectations and heavy impact of 2008 financial crises, Daimler AG is considering cancelling the whole Maybach division. However, Daimler AG has been in talks with Aston-Martin to engineer and style the next generation of Maybach models along with the next generation of Lagonda models. Both are to be based on a new Maybach chassis. No release date is given.

Sales

Calendar Year US Sales
2003[4] 166
2004 244
2005[5] 152
2006 146
2007[6] 156
2008 119
2009[7] 66

Initially, Daimler-Chrysler predicted annual sales of 2,000 global units with 50% coming from the United States. However such lofty sales expectations never materialized.[8][9] In 2007 Mercedes bought back 29 US dealers, reducing the total from 71 to 42.[10]

See also

References

External links








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