Natural American Spirit is a brand of cigarette and tobacco products manufactured in the United States by the Santa Fe Natural Tobacco Company. The company was founded in 1982.
Their products are marketed as being "100% Additive-Free Tobacco", though they are required to include the standard generic Surgeon General tobacco warning on the packs and the company is required by federal regulation to state "no additives in our tobacco does NOT mean a safer cigarette." This was part of an FTC ruling and agreement resulting from allegations that the advertisement of additive-free cigarettes made consumers feel that the product might be less addictive than regular cigarettes ref. Research by US and German government health agencies has found significant levels of toxic chemicals even in pure additive-free tobacco and its smoke.[1][2]
The logo uses the typeface Neuland Inline.
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In the United States, there are currently ten varieties of Natural American Spirit cigarettes on the market. They can be distinguished by the variety of colors used in packaging. In the UK, only 2 varieties are commonly available, in yellow or blue packs, plus the rolling tobacco. They are available in Oddbins, Sainsbury's, Waitrose, Tesco, specialist tobacconists, and occasional newsagents.
| Type | Package Color |
| Non-Filter | Tan |
| Regular Filter | Cyan |
| Medium/Charcoal Filter | Celadon |
| Light Filter | Yellow |
| Ultra Light Filter | Yellow & White |
| Menthol Filter | Green |
| Menthol Light Filter | Green & White |
| Organic Regular Filter | Maroon & Gold |
| Organic Light Filter | Gold |
| Perique | Black |
The company also produces five varieties of roll-your-own tobacco products:
Pouches (foil bags)
| Type | Package Color |
| Original Blend | Cyan |
| U.S. Grown | Royal Blue |
| Organic Blend | Maroon |
| Perique | Black |
| Menthol [3] | Green |
Cans
| Type | Package Color |
| Original Blend | Cyan |
| U.S. Grown | Royal Blue |
| Menthol [4] | Green |
Some Natural American Spirit products are also sold in Canada, several European countries, Australia and Japan.
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