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Natural American Spirit is a brand of cigarette and tobacco products manufactured in the United States by the Santa Fe Natural Tobacco Company. The company was founded in 1982.

Their products are marketed as being "100% Additive-Free Tobacco", though they are required to include the standard generic Surgeon General tobacco warning on the packs and the company is required by federal regulation to state "no additives in our tobacco does NOT mean a safer cigarette." This was part of an FTC ruling and agreement resulting from allegations that the advertisement of additive-free cigarettes made consumers feel that the product might be less addictive than regular cigarettes ref. Research by US and German government health agencies has found significant levels of toxic chemicals even in pure additive-free tobacco and its smoke.[1][2]

The logo uses the typeface Neuland Inline.



In the United States, there are currently ten varieties of Natural American Spirit cigarettes on the market. They can be distinguished by the variety of colors used in packaging. In the UK, only 2 varieties are commonly available, in yellow or blue packs, plus the rolling tobacco. They are available in Oddbins, Sainsbury's, Waitrose, Tesco, specialist tobacconists, and occasional newsagents.

Type Package Color
Non-Filter Tan
Regular Filter Cyan
Medium/Charcoal Filter Celadon
Light Filter Yellow
Ultra Light Filter Yellow & White
Menthol Filter Green
Menthol Light Filter Green & White
Organic Regular Filter Maroon & Gold
Organic Light Filter Gold
Perique Black

The company also produces five varieties of roll-your-own tobacco products:
Pouches (foil bags)

Type Package Color
Original Blend Cyan
U.S. Grown Royal Blue
Organic Blend Maroon
Perique Black
Menthol [3] Green


Type Package Color
Original Blend Cyan
U.S. Grown Royal Blue
Menthol [4] Green

Some Natural American Spirit products are also sold in Canada, several European countries, Australia and Japan.

In popular culture

  • American Spirit is the brand of choice for the character Aaron Rose in the Gossip Girl novels.
  • Actress Katherine Heigl used to smoke American Spirit Light Filter cigarettes.


  1. ^ Vaughan, Christina; Stephen B. Stanfill; Gregory M. Polzin; David L. Ashley; and Clifford H. Watson. 2008. Automated determination of seven phenolic compounds in mainstream tobacco smoke. Nicotine & Tobacco Research. 10(7):1261–1268. [1]. (accessed 26 April 2009).
  2. ^ Sophia, Fischer; Bertold Spiegelhalder; and Rudolf Preussmann. 1989. Preformed tobacco-specific nitrosamines in tobacco—role of nitrate and influence of tobacco type. Carcinogenesis. 10:1511–1517. [2] (accessed 26 April 2009).
  3. ^
  4. ^

External links



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