New Order (National Socialist): Wikis


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New Order is an esoteric religious organization that promotes Hitlerism as an alternative faith for Aryans and serves as a repository for the purest ideological form of National Socialism.

It is lead by Matt Koehl who built the group on the foundation of a political movement originally founded by George Lincoln Rockwell in Arlington, Virginia in 1958. Initially called the World Union of Free Enterprise National Socialists (WUFENS), Rockwell reorganized the group in 1960 and gave it the intentionally inflammatory name the American Nazi Party (ANP) under the theory that negative media publicity was better than no publicity at all. By the mid-1960s, Rockwell began to see some steady financial success from colleges and universities that paid controversial figures to speak on campus as exercises in freedom of speech. This inspired Rockwell to end "Phase One" party tactics which often employed rancorous public rallies. Rockwell’s "Phase Two" plan was to bring the group closer to the mainstream by reforming it along the lines of a conventional political party and enter candidates in local elections. As a result, he changed the organization’s name to the National Socialist White People's Party (NSWPP) and sought ways to tone down the group's negative public image. Before he could fully institute these measures, Rockwell was assassination on August 25, 1967 by John Patler, a disgruntled former follower.

As the NSWPP’s ranking officer and therefore Rockwell's designated successor, Matt Koehl assumed the leadership role after a 16 member party council agreed, with surprising unanimity, that he should retain command. Koehl continued Rockwell’s restructuring by dropping the party’s negative verbal and written attacks against racial minorities and began emphasizing the positive aspects of National Socialism and the glories of a future all-white society. In 1968 Koehl moved the party to a new headquarters at 2507 North Franklin Road, clearly visible from Arlington's main thoroughfare, Wilson Boulevard. Koehl also established a printing press, a "George Lincoln Rockwell Memorial Book Store", and member living quarters on property nearby.

The NSWPP began to experience idealogical division among a few of its followers as it entered the 1970s. Some elected to follow Frank Collin to Chicago where he formed the National Socialist Party of America. Others chose to support William Luther Pierce, eventually forming the National Alliance in 1974. Further membership erosion occurred as Koehl, drawing heavily upon the Hindu-Aryan philosophy of Hitlerian mystic Savitri Devi, began to suggest that National Socialism was more akin to a religious movement than a political one. He espoused the belief that Adolf Hitler was the gift of an inscrutable divine providence sent to rescue the white race from decadence and gradual extinction caused by a declining birth rate and miscegenation. Hitler's death in 1945 was viewed as a type of martyrdom; a voluntary, Christ-like self-sacrifice, that looked forward to a spiritual resurrection of National Socialism at a later date when the Aryan race would need it the most. These esoteric beliefs led to disputes with the World Union of National Socialists, which Rockwell had founded and whose leader, Danish neo-Nazi Povl Riis-Knudsen, had been appointed by Koehl. Undaunted, Koehl continued to recast the party as a new religion in formation. Public rallies were gradually phased out in favor of low-key gatherings in private venues. On Labor Day 1979 Koehl disbanded the party's paramilitary "Storm Troopers" who had been modeled on the NSDAP's Sturmabteilung. This was done in part to overcome perceptions that the group was just a political cult with a fetish for Nazi uniforms and to attract members possessing a genuine intellectual interest in National Socialism.

The New Order name was adopted on January 1, 1983, and reflects the group's Nazi mysticism. By the mid-1980s membership defections, trouble with the Internal Revenue Service, and the high cost of living in the Washington DC area forced Koehl to relocate the group's headquarters. He ceased printing the organizaton's White Power newspaper, sold its Arlington, Virginia real estate holdings, and dispersed the group's various operations to scattered locations in Wisconsin and Michigan. A secluced 88 acre rural property called "Nordland" was purchased in New Berlin, Wisconsin to serve as living quarters and to host annual meetings and ceremonial events.

Today the New Order operates quietly far from the public spotlight, eschewing the confrontional public rallies that were once a hallmark of its previous incarnations. It maintains a web page and a Milwaukee, Wisconsin post office box providing information and template material promoting National Socialism. It has no members but rather "registered supporters" who pledge to mail in donations on a monthly basis. Financing is also obtained through sales of books and other merchandise under an affiliate business, NS Publications of Wyandotte, Michigan. The NS Bulletin, a newsletter, is sent to supporters on a quarterly basis. The group holds annual ceremonial gatherings at undisclosed private locations such as an annual observance of Hitler's birthday each April 20th.

The New Order web site emphasizes that they are not a neo-Nazi political party, but rather "a spiritual body representing a revolutionary, new faith — an alternative religion for those who are no longer able to accept Judeo-Christian dogma." The group claims to hold the memory of Adolf Hitler in trust until such time when whites are ready to accept National Socialism as the only possible way to ensure Aryan racial and spiritual survival. It points to the historical persecution of Christians as an example of a religious belief that ultimately survived and grew despite overwhelming unpopularity among general society.

See also


  • American Fuehrer : George Lincoln Rockwell and the American Nazi Party by Frederick J. Simonelli ISBN 0-252-02285-8 and ISBN 0-252-06768-1
  • Hate : George Lincoln Rockwell and the American Nazi Party by William H. Schmaltz ISBN 1-57488-171-X (review 1)
  • Black Sun: Aryan Cults, Esoteric Nazism and the Politics of Identity by Nicholas Goodrick-Clarke, 2001, ISBN 0-8147-3155-4 (review 1, 2)
  • Hitler’s Priestess: Savitri Devi, the Hindu-Aryan Myth, and Neo-Nazism by Nicholas Goodrick-Clarke, 1998, ISBN 0-8147-3111-2

External links

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