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Noblesse (cigarette): Wikis


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Noblesse cigarette

Noblesse (Hebrew: נובלס‎) is an Israeli cigarette brand produced by Dubek, Israel's oldest cigarette manufacturer. The brand, launched in 1952 in a distinct green, 80mm, 'soft-pack' which has never been dramatically changed, is the oldest in Dubek's product line. The cigarette also has the highest tar (19 mg) and nicotine (1.3 mg) amounts available on the Israeli mass-market.

Dubek has since released two different versions under the same Noblesse brand; a lower nicotine/tar blend in light-green packaging (Noblesse Blend - it is illegal to use the term 'lite' on cigarettes in Israel[1]), and an even lower nicotine/tar blend in blue packaging (Noblesse American Blue).

Noblesse cigarettes are also distributed or sold by the Israel Defense Forces to soldiers in Israeli military prisons.

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