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Passport (automobile dealership): Wikis

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Passport
Fate Dissolved
Founded 1988
Defunct 1991
Industry Automotive
Products Foreign vehicles
Parent General Motors

Passport was a Canadian car dealership network owned by General Motors. It sold vehicles from Isuzu and Saab as well as its own branded Passport Optima, a Korean (Daewoo) made badge engineered Opel Kadett E, starting in model year 1988. General Motors' Geo import brand was introduced in the United States at the same time.

General Motors Canada changed its branding strategy in 1991, disbanding Passport (the Optima was rebadged as the AsünaSE and GT). Isuzu was grouped together with Saab and GM's new, import-fighting Saturn division to form Saturn-Saab-Isuzu dealerships.

Passport's sibling, Geo, carried on until 1998 while another GM import brand, Asüna, debuted for model year 1992 but lasted only two years.

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