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SM City North EDSA
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"Celebrate to 1000 ways to shop and dine at the new SM City North EDSA"
"Where the fun begins!"
"We've got it all for you!"
Location EDSA, North Avenue, Quezon City, Philippines
Opening date November 29, 1985
Developer SM Prime Holdings
Management SM Prime Holdings
Owner Henry Sy, Sr.
Architect Arquitectonica
No. of stores and services More than 1100 shops, including 400 dining establishments
No. of anchor tenants 36 (as of July 16, 2009)
Total retail floor area 460,000 m² (as of July 16, 2009)
Parking more than 10,000 cars
No. of floors 4 floors (main mall), 5 floors (The Block), 6 floors (SM Annex)
Website SM Supermalls

SM City North EDSA is the first SM Supermall operated by SM Prime Holdings, which is the largest retail and mall operator in the Philippines. SM City North Edsa is the largest shopping mall in the Philippines and the second largest shopping mall in the world, having a gross floor area of 460,000 square meters. It is located at the intersection of North Avenue and Epifanio de los Santos Avenue (EDSA) in Quezon City, approximately a kilometer west of Quezon City Hall and 10 kilometres north of Makati City. SM North EDSA's First major tenants are Manels, Jollibee, Ricky Reyes, National Bookstore, French Baker, Sportshouse, McDonald’s, Max's of Manila, Goldilocks Bakeshop, Dimensione, Magic, Ideal Vision, Fabric Warehouse, and Multi time[1 ].

Construction of SM City North EDSA started in 1983 and opened in 1985. Since then, the shopping mall has undergone several expansions and renovations. It features SM Department Store, The flagship SM Supermarket, a bowling alley, a food court, a Sky Garden, an entertainment stage for events, a 12-cinema complex, a Hypermarket, and 820 specialty shops and restaurants. In 2006, Ayala Malls constructed TriNoma, a shopping mall across North Avenue from SM City North EDSA, and created significant market competition. Currently, the SM mall is undergoing a redevelopment plan that will see the opening of the Sky Garden in 2009, which will increase the mall's floor area from 425,000 m² to 460,000 m², an IMAX theater and other amenities.

The mall attracts almost 4.4 million visitors on weekends, and 1,000,000 to 2,100,000 visitors on weekdays.

The mall has the maximum capacity of 6.6 million people.

Contents

History

Back then, the lot that was purchased in 1978 was no better than a vacant swamp remotely located from the center of the metropolis. SM Prime’s chairman, Henry Sy Sr., saw the potential of the place, standing at the crossroad for regional traffic coming to and from the northern provinces of Luzon. Sy took his inspiration to build SM North EDSA from the first few malls built in the U.S., which he thought Filipinos will want to have. Ironically, many thought his plan was ill-timed because the construction of the North EDSA mall happened when divisive political issues were prevalent in the country.

Old Facade of SM City North EDSA

The mall was opened on November 29, 1985, the first mall ever built by SM with a gross floor area of 125,000 square meters. “We had a tough time getting tenants to fill up the place. It was a risky period in our country’s history. So, we opened with only the SM Department Store and another small shop as the mall’s tenants,” said Mrs. Teresita Sy-Coson, Vice Chairperson of SM Investments Corporation. But to everyone’s surprise and those of many skeptics, crowds came and filled the mall. “It was an instant success,” noted Mrs. Sy-Coson.

The mall was then composed of just the main building and outdoor parking areas. As more tenants came in and entertainment concepts were introduced to the mall such as cinemas, SM North EDSA came to be known as one that institutionalized the “one-stop shopping concept” and was the first to introduce “malling” as a pastime in the Philippines. The 5-level carpark, also known as Annex 2 building was built soon after, with the lower ground floor of the building quickly converted into more enclosed mall space. The two-floor annex was built after, expanding the mall's floor area and providing space for a bowling alley and four more movie theaters. The Main Building and The Annex was expanded with a Lower Ground Level and the first level of The Carpark Building was converted to a Cyberzone mainly for tech and gadget shops and later on, the Main Building added a 3rd level.

The Current Facade of SM City North EDSA

Businesses and real estate thrived where SM North EDSA was built, that over a period of 20 years, it has seen four expansions including The Block which opened in 2006. In July 2006, Annex 3 now better known as The Block at SM City North EDSA was opened featuring the Hypermarket, Toy Kingdom, additional four movie theaters and several shops and restaurants. In February 8, 2007, SM closed the Annex building from the public and later on, demolished for a major renovation of The Annexes. The annex was reopened in December 12, 2008. The Cinema 1 located in The Block was converted to a Digital cinema format. According to studies of large malls in the world by Eastern Connecticut State University, SM City North EDSA was ranked the 6th largest mall in the world in terms of Total GFA (Gross Floor Area) of 331,861 m² and was ranked second largest in the country.

On September 26, 2009, the mall was not spared during the height of Typhoon Ondoy. The entire lower ground floor was flooded for the first time since the mall was built[2].

On January 8, 2010, a portion of the glass ceiling at The Block collapsed last afternoon and two visitors had a minor injuries. [3]

Buildings

The buildings are interconnected by a footbridge. A footbridge is being constructed to connect "Skydome" to the sidewalk at the back of the mall. Another 200-meter long footbridge is also planned as an exclusive bridge way to SM Developments' Residential Towers called The Grass Residences.

City Center (Main Building)

The City Center

The original and popular building features more than 500 shops and restaurants, 8 SM Cinemas, A Food court, A 4-level Department Store and A Supermarket with a gross floor area or 125,000 sq.m. Through many years, the main building has been undergoing major renovations and expansions which made the mall to become the top shopping destination for Filipinos. As of now, the City Center is also undergoing renovation with new claddings designed by Arquitectonica Interiors, an interior subsidiary owned by Arquitectonica, one of the world's famous architectural management firms that also designed The Podium, SM Mall of Asia and the new and ongoing renovation of SM Megamall. The City Center's interiors will be renovated by 2009 and an IMAX Theater, Now Open.

The Annex (Annex 1)

The Annex

The original annex building was built in the 1996 as an expansion of the City Center. It featured some 200 shops and restaurants, additional movie theaters and a bowling alley. In February 8, 2007, the Annex was closed from the public for demolition as part of SM North EDSA's Redevelopment Plan.

The new annex officially opened in December 12, 2008 at almost double the size of the previous structure, having provisions for more than 400 shops and restaurants. The Annex now consists of a 92,830 square-meter, six-level building. The new structure was designed by Arquitectonica, the same architectural management firm that designed The Podium and SM Mall Of Asia. The tenants include Upscale shops, various restaurants, the biggest Cyberzone, Save More Market, a games arcade and a bowling center, creating a cutting-edge mix of shopping and entertainment.

It exteriors are green-colored, wavy-like claddings and glass windows. Its interiors are clean and modern, and centered around a curvilinear atrium, which stretches its length. Daylight is provided through a series of circular glass cones set into the ceiling, giving the interior a light, airy feeling.[4][5]

The Block (Annex 3)

The Block

SM Annex 3 or widely known as The Block is the high-end part of the Mall, featuring SM regulars; the Hypermarket, 4 Digital Cinemas, Cinema 1 as D-Cinema, Fitness First, Our Home, Kultura Filipino and Toy Kingdom. The mall also features international brands of shoes and clothes and other specialty shops. The site where it stands now used to be a large parking area for cars. The Block was designed and constructed by Arquitectonica, the architectural management firm that designed The Podium, SM Mall Of Asia and the new and ongoing renovation of SM Megamall.

Carpark Plaza (Annex 2)

The Carpark Plaza or Annex 2 is part of the additional buildings built in the 1990s. The carpark plaza features the first branch of the Cyberzone (moved later to the Annex building) and additional 8,000 parking spaces in which the building is connected to the main mall with a footbridge up to the 2nd floor. Today, the space is occupied by the Interior Zone, a first in SM Supermalls.

Warehouse Building

Located near The Block. This building served as The Super Sale Club for wholesale of goods. SM then changed the format of wholesale and merged it into a Hypermarket format, then The club is discontinued. The name was changed to The Factory Sale Outlet Warehouse Building, still the same as what it once was since the 1990s. Now, the building holds the ACE Hardware and other outlets, but moved again to the annex. The latter part of the building is converted as additional parking space and a small parcel of land at the back of

Mall Anchors

Main Anchors
Junior Anchors

Future plans

Redevelopment Plan

The redevelopment of SM City North EDSA is currently ongoing and set to be completed in 2009. The redevelopment is envisioned to compete against TriNoma, which is located across SM City North EDSA. It is also set to be bigger than SM Mall Of Asia. Its GFA which is 351,872 sq.m will surpass the GFA of the SM MoA which is 407,101 sq.m and soon to be 460,000 sq.m than its current GFA, making it the country's largest mall and the 2nd largest in the world. SM already opened The Annex which increase its gross floor area to 425,000 square meters and automatically became the largest in the country and 3rd largest in the world.

The Grass Residences

SM Acquired the old barracks of the Armed Forces of the Philippines at the back end of San Francisco High School that is now converted into The Grass Residences and the Camp Bago Bantay Property at the back of the mall which is soon to become NorthPointe Residences. After the current redevelopment, SM City North EDSA still have more room to expand. The Mall's property is surrounded by Philippine Government's DSWD owned lands like the Bagong Buhay lot, Golden Acres, and The Quezon City Science High School at the back, San Francisco High School and the Department of Education in between the SM Annex and The Grass Residences and The Philippine College of Surgeons in the middle of The Annex's Buildings. It is one of the condos of SM RESIDENCES

LRT-1 Station

The Manila LRT Yellow Line will be extending Northward ending near North Avenue Station in Trinoma. SM confirmed there will be a station located beside the SM Annex Building in their own design. The Station will be directly connected to the mall for quick access. This will make transportation easy for shoppers coming from southern parts of Metro Manila who like to go to SM North EDSA.

Note

Technically, SM City North EDSA should rank as the 2nd largest shopping mall in the world (since South China Mall closed down in July 2008. By 2009, Golden Resources Mall, becomes the Largest Mall once again).

Gallery

See also

Bibliography

References

External links

Coordinates: 14°39′25″N 121°01′50″E / 14.6570269°N 121.0304815°E / 14.6570269; 121.0304815








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