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Unbelievable (EMF song): Wikis


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Single by EMF
from the album Schubert Dip
B-side "Unbelievable (Cin City Sex mix)"
Released 1990 (UK)
1991 (US)
Format CD, 7", 12", cassette
Genre Alternative dance, Rap rock, Alternative rock, Dance-rock
Length 3:30
Label Parlophone (UK)
Writer(s) EMF
EMF singles chronology
"I Believe"

"Unbelievable" is a song written and recorded by EMF. It was released as a single in the UK in 1990, peaking in the UK Singles Chart at number three on 25 November 1990. It was the 32nd best-selling single of 1990 in the UK. In the United States, it hit number one on the Billboard Hot 100 on 20 July 1991.


Content of the song

The song contains samples of US comedian Andrew Dice Clay throughout the track, including the loud exclamation of "oh!" at the start of each chorus along with the words "you're unbelievable" spoken at the end of the first chorus.

A lesser known version of the song was released in Victoria, Australia. The version is largely identical to the mainstream release, except the role of Clay is played by VFL icon Phil Cleary, with some of Cleary's trademark 'grunts' adding value to the song.

Furthermore, in the UK (where the band hailed from), the B-side of the single was a track called "EMF" which included the refrain: E! Ecstasy! M! Motherfucker, motherfucker! F! From us to you....

Track listings

UK CD (CDR 6273)
  1. "Unbelievable" – 3:30
  2. "Unbelievable (The Cin City Sex Mix)" – 5:14
  3. "EMF (live at The Bilson)" – 3:53
UK 7" (R 6273)
  1. "Unbelievable" – 3:30
  2. "EMF (live at The Bilson)" – 3:53
US CD (E2-56210)
  1. "Unbelievable (single version)" – 3:30
  2. "Unbelievable (Cin City Sex Mix)" – 5:14
  3. "Unbelievable (Boot Lane Mix)" – 6:20
  4. "Unbelievable (House Mix)" – 4:26
  5. "Unbelievable (Hip Hop Mix)" – 4:10
  6. "EMF (live at The Bilson)" – 3:53


"Unbelievable" has been covered by many other musical acts, including Tom Jones[1] and "Weird Al" Yankovic (briefly in the polka medley "Polka Your Eyes Out"). It was sampled by rapper Esham, who took the chorus and riffs and made the song more sinister with heavy rap lyrics. It was also covered by the Christian rock band Thousand Foot Krutch on their debut album Set It Off, but with markedly different lyrics. American grindcore band Anal Cunt covered "Unbelievable" on their Morbid Florist EP in 1993.

Spin Magazine recommended a cover version of this song by an artist known Femme Fatality in its November 2006 issue.

An altered version of the song, with the refrain "They're Crumbelievable", was used in a 2005 US television advertisement for Kraft Crumbles.[2]


Due to the amount of air time that "Unbelievable" has received since its release, it may be responsible for the most profanity ever heard over radio. The constant background vocal during the chorus saying "What the fuck was that?," which even appears in the lyrics in the CD booklet, was never edited. This is possibly due to the fact that the background vocal appears incoherently, and most people dismiss it as undecipherable lyrics.

It was #31 on VH1's 100 Greatest One-Hit Wonders and #98 on VH1's 100 Greatest Songs of the 90s.



Works cited

External links

Preceded by
"Rush Rush" by Paula Abdul
Billboard Hot 100 number-one single
20 July 1991
Succeeded by
"(Everything I Do) I Do It for You" by Bryan Adams


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