|Type||Public (NYSE: VFC)|
|Headquarters||Greensboro, North Carolina|
|Key people||Eric C. Wiseman,
Robert K. (Bob) Shearer, Senior VP/CFO
|Revenue||$7,642.6 million USD (2008)|
The company was established first as Reading Glove and Mitten Manufacturing Company in Pennsylvania in October of 1899 by John Barbey and a group of investors. The company was started with $11,000 and a 320-square-foot (30 m2) factory that was leased for $60/month. It was incorporated in Pennsylvania on December 4 of that same year. The manufacture of undergarments is begun in 1919 and is accompanied by a name change to Vanity Fair Mills. Shares were sold to the public in 1951. The H.D. Lee Company (now Lee Jeans) was acquired by the company in 1969 and the corporate name is changed to VF Corporation to reflect the more diverse product line. Blue Bell Inc., the owner of such brands as Wrangler and JanSport, was acquired in 1986, effectively doubling the size of VF and making it the largest publicly held apparel company.
The company announced the purchase of VF Corporation's underwear business by Fruit of the Loom for $350 million in cash on January 23, 2007.
An outlet mall located in Vanity Fair's old manufacturing mills in Reading. Many shoppers make a special trip, some in tour buses, from big cities hours away to shop at the factory outlets.