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CET logo
Cincinnati, Ohio
Branding CET
Channels Digital: 34 (UHF)
Affiliations PBS
Owner Public Media Connect
(The Greater Cincinnati Television Educational Foundation)
First air date July 26, 1954
Call letters’ meaning Cincinnati
Sister station(s) WPTD, WPTO (Think TV)
Former channel number(s) Analog:
48 (1954–2009)
Former affiliations NET (1954–1970))
PBS World (2003–2009)
PBS World (2009–2010)
Transmitter Power 400 kW
Height 326 m
Facility ID 65666
Transmitter Coordinates 39°7′27″N 84°31′18″W / 39.12417°N 84.52167°W / 39.12417; -84.52167 (WCET)

WCET is the PBS station serving Cincinnati, Ohio. It broadcasts digitally on channel 34 but is displayed on-screen as channel 48, its former analog and present virtual channel, via the PSIP protocol. Its signal is multiplexed, broadcasting one high-definition channel, CET HD, and two standard definition channels, CET CrEaTe and CET Arts. WCET is operated by the Greater Cincinnati Television Educational Foundation,[1] a subsidiary of Public Media Connect.



WCET's previous logo

WCET was the first licensed public television station in the United States.[2] It was granted its license in 1951 and began broadcasting on July 26, 1954, from the third floor of Music Hall in Cincinnati, where it was located until 1959. In 1976, the station moved to its present location at the Crosley Telecommunications Center on Central Parkway, which it now shares with the market's two main public radio stations, WVXU-FM and WGUC-FM.[3]

Like PBS members in many larger television markets, WCET partnered with the for-profit company Lakeshore Learning Materials to operate a retail store in the late 1990s. WCET took a 25% share in the Channel 48 Store of Knowledge, which went towards the station's endowment fund. The 5,300-square-foot (490 m2) store sold merchandise related to PBS shows at the Kenwood Towne Centre from November 23, 1996,[4] until the chain's bankruptcy and liquidation in 2001.[5] The Discovery Channel Store opened in its place the following September.[6]

Once simply known as "Channel 48" and later as WCET48, the station rebranded itself CET on September 16, 2003, moving away from its callsign to indicate its increasing focus on online services. It began an IP-based on-demand video service via its website, CETConnect.

On May 8, 2009, the Greater Cincinnati Television Educational Foundation and Greater Dayton Public Television (ThinkTV) formed the umbrella non-profit organization Public Media Connect. Both CET and ThinkTV operate as subsidiaries with separate branding and fundraising efforts.[7][8]

Digital television

WCET began broadcasting digitally on UHF channel 34 on December 4, 2002, and began broadcasting in high definition 24 hours a day on October 1, 2005.[9] The station shut down analog transmissions at 12:01 AM on May 1, 2009. After most analog television was phased out nationwide on June 12, 2009,[10] WCET remained on channel 34.[11] However, WCET uses the PSIP protocol to display its virtual channel as 48.

The station's digital channel is multiplexed, featuring the following subchannels:

Digital channels
Subchannel Name Programming
48.1 CET HD General-interest programming in high definition
48.2 CrEaTe Instructional programming in standard definition
48.3 CET Arts Arts, entertainment, and music[12] in standard definition

CrEaTe and CET Arts are also available on local Time Warner Cable and Insight Communications digital cable systems.[13]

CETWorld, part of the PBS World network, was carried on channel 48.2 from 2003 to January 5, 2009, and on 48.3 from September 24 of that year to February 1, 2010. During this time, it was also carried by Time Warner Cable. PBS World programming continues to be carried on ThinkTV World, a subchannel of sister station WPTO.

Original programming

The following television series were previously or are currently produced by WCET:

See also

External links


  1. ^ "About CET". CETConnect. Greater Cincinnati Television Education Foundation. Retrieved 2010-03-18. "CET's legal name is Greater Cincinnati Television Education Foundation" 
  2. ^ Watson-Rouslin, Virginia. (February 1978, p. 53). "Channel 48: A Muttering Voice in the T. V. Wilderness". Cincinnati Magazine. 
  3. ^ "Cincinnati's "Leading Lady of Architecture" Stars in Her Very Own Show!". CETConnect. Greater Cincinnati Television Educational Foundation. Retrieved 2007-06-23. 
  4. ^ Miller, Nick (1996-11-06). "WCET cashing in on Knowledge" (fee required). The Cincinnati Post (E. W. Scripps Company): p. B9. Retrieved 2010-03-18. "Los Angeles-based Lakeshore Learning Materials operates 29 Store of Knowledge outlets in agreements with PBS stations in 18 cities, most of them in markets much larger than Cincinnati. ... Channel 48 decided for the time being to have a 25 percent ownership stake in the store, station officials said. ... The Channel 48 Store of Knowledge will have its grand opening Nov. 23. The 5,300-square-foot store features more than 5,000 products ... linked to PBS programming." 
  5. ^ "Kenwood's Store of Knowledge to close". Cincinnati Business Courier (American City Business Journals). 2001-04-12. Retrieved 2010-03-18. 
  6. ^ "Discovery Channel Store to open at Kenwood". Cincinnati Business Courier (American City Business Journals). 2001-07-16. Retrieved 2010-03-18. 
  7. ^ Greater Dayton Public Television (2008-10-31). "ThinkTV and CET to Merge". Press release. 
  8. ^ "ThinkTV, CET form Public Media Connect Inc.". Business Courier of Cincinnati. 2009-05-08. Retrieved 2009-05-08. 
  9. ^ "CET Digital Television". CETConnect. Greater Cincinnati Television Educational Foundation. Retrieved 2010-03-18. 
  10. ^
  11. ^ CDBS Print
  12. ^ "CET Arts". CETConnect. Greater Cincinnati Television Educational Foundation. Retrieved 2010-03-18. 
  13. ^ "CET Television Program Channel Information". CETConnect. Greater Cincinnati Television Educational Foundation. Retrieved 2010-03-18. 
  14. ^ Watson-Rouslin, Virginia (February 1978). "Channel 48: A Muttering Voice in the T.V. Wilderness". Cincinnati Magazine (Greater Cincinnati Chamber of Commerce): 53–54. Retrieved 2010-03-18. 



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