The Full Wiki

More info on WFRG-FM

WFRG-FM: Wikis


Note: Many of our articles have direct quotes from sources you can cite, within the Wikipedia article! This article doesn't yet, but we're working on it! See more info or our list of citable articles.


From Wikipedia, the free encyclopedia

City of license Utica, New York
Broadcast area Utica, New York
Branding Big Frog 104
Slogan The Best And Most Country
Frequency 104.3 (MHz)
Format Country
ERP 100,000 watts
HAAT 151 meters
Class B
Facility ID 50362
Callsign meaning W FROG
Former callsigns WKFM (late 12/1993)
Owner Regent Broadcasting of Utica/Rome
Sister stations WIBX, WODZ, WLZW
Webcast Listen Live

WFRG-FM (Big Frog 104) is a country music radio station. It bills itself as "The Best And Most Country" and broadcasts to the Utica, New York market.

Big Frog 104 was previously called 96 Frog. As part of an "April Fool's Day" gimmick, 96 FROG swapped frequencies with a sister station on 104.3 for the day. The improved signal strength was so popular that the station applied for a frequency re-assignment and become Big Frog 104.

WFRG was previously owned by Forever Broadcasting (hence the Big Frog branding) but was sold to Regent Broadcasting in August 1999.

Jock Line-Up

Matt and Polly Wog 6-10

Greg "Splashin" McShea 10-3

Tadpole 3-7


In addition to the frog-themed local jocks used in most Froggy stations, WFRG also airs the syndicated programs Danny Wright, Retro Country USA, American Country Countdown and Lia Weeknights 7 - Mid.

External links



Got something to say? Make a comment.
Your name
Your email address