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For the biomedical research institution, please see Whitehead Institute for Biomedical Research.
City of license Baton Rouge, Louisiana
Broadcast area Baton Rouge metropolitan area
Branding ESPN 1300 WIBR
Frequency 1300 kHz
First air date 1948
Format Sports Talk
Power 5,000 watts (day)
1,000 watts (night)
Class B
Callsign meaning W I Baton Rouge
Affiliations ESPN Radio
Owner Citadel Broadcasting
Sister stations KQXL, WCDV, WEMX, WXOK
Webcast Listen Live

WIBR (1300 AM) is an ESPN Radio affiliated sports talk radio station licensed to Baton Rouge, Louisiana. The station broadcasts with an ERP of 5 kW-D/1 kW-N power, and is owned by Citadel Broadcasting Corporation.


WIBR signed on the air in 1948 as a locally-owned Middle of the Road (MOR)/Full service outlet. After changing hands and formats in the 1980s and 1990s (including a period broadcasting Sports), the station switched to a news/talk format in 2002.

The talk format ended on November 15, 2005 and was briefly replaced with urban music, until WIBR debuted an African-American oriented "urban talk" format. The station featured a lineup of syndicated talk shows mostly produced by Radio One, including a program hosted by Rev. Al Sharpton.

On February 19, 2007, the station switched to its current format of sports talk radio.[1] In addition to the ESPN Radio programming, the station airs four local sports talk shows The Pressbox Show, with host Jimmy Ott, THE RANT presented by, The Water Boys with Tony King is Funny and Eric Lacassin, and The Coach's Corner with Joe the Pro and Coach Bennett.

The station's transmitter was damaged as Hurricane Gustav swept through Baton Rouge. WIBR has been off the air since September 1, 2008.

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