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WIDG: Wikis


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City of license St. Ignace, Michigan
Broadcast area [1] (Daytime)
[2] (Nighttime)
Frequency 940 kHz
Format Religious- Catholic talk and teaching
Power 5,000 watts (Daytime)
4 watts (Nighttime)
Class D
Callsign meaning The Widge by the Bridge
Former callsigns WLVM (7/30/82-5/6/85)
WIDG (?-7/30/82)
Affiliations WDEO (originating station with streaming audio)
Owner sale to Baraga Broadcasting pending; currently owned by Northern Star Broadcasting
Sister stations WTCK
Website [3]

WIDG (940 AM) is a radio station licensed to St. Ignace, Michigan, broadcasting a Catholic religious format. Until October 2008, the station was owned and operated by Northern Star Broadcasting and had aired ESPN Radio under the brand name AM 940 The Fan. The station then went silent for a short period and returned to the air in December 2008, simulcasting Baraga Broadcasting's 90.9 FM WTCK in Charlevoix. Pending FCC approval and closing, WIDG is being sold from Northern Star Broadcasting to Baraga Broadcasting for the sum of $100,000.

The station was known for many years as "Widge by the Bridge" and aired mainly middle of the road music, which continued during the station's brief time in the 1980s as WLVM ("We Love Michigan," with the station's music format provided by TM's "TMOR" package). In 1985, the station returned to the WIDG calls but switched to a simulcast of sister WMKC-FM's country format.

Eventually, in the early 1990s, WIDG once again adopted separate programming from WMKC, airing first oldies (as "Cool 940") and then classic country (as "Classic KC Country") before the sports-talk format was introduced. WIDG was initially an affiliate of One-on-One Sports (which later became Sporting News Radio) before switching to the ESPN Radio feed.

WIDG operates with a omni-directional antenna and with very low power after local sunset to avoid interference with the now-defunct CINW (formerly CBC Radio-owned CBM-AM) in Montreal.


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