The Full Wiki

More info on WMMQ

WMMQ: Wikis

Advertisements
  

Note: Many of our articles have direct quotes from sources you can cite, within the Wikipedia article! This article doesn't yet, but we're working on it! See more info or our list of citable articles.

Encyclopedia

From Wikipedia, the free encyclopedia

WMMQ
WMMQ.jpg
City of license East Lansing, Michigan
Broadcast area Lansing, Michigan
Branding Classic Rock 94.9
Slogan Lansing's Classic Rock
Frequency 94.9 MHz
Format Classic rock
ERP 50,000 watts
HAAT 150 meters
Class B
Facility ID 24641
Transmitter coordinates 42°38′45″N 84°33′38″W / 42.64583°N 84.56056°W / 42.64583; -84.56056
Former callsigns WVIC-FM (9/11/83-6/1/97)
WVIC (6/8/83-9/11/83)
WVIC-FM (5/6/81-6/8/83)
WVIC (?-5/6/81)
Owner Citadel Broadcasting
Sister stations WFMK, WITL-FM, WJIM (AM), WJIM-FM
Webcast Listen Live
Website www.wmmq.com

WMMQ is an American Classic rock radio station at 94.9 FM, licensed to East Lansing, Michigan. The station is owned by Citadel Broadcasting.

The original WMMQ (92.7 FM) began life as WCER-FM in Charlotte, Michigan, in 1963. The station was co-owned with WCER-AM 1390 (now Christian-formatted WLCM). On July 1, 1979, WCER-FM changed its calls to WMMQ, and on September 1 of that year, WMMQ separated programming from its AM sister and aired an adult contemporary/sports format as Q92.

By the mid-1980s, WMMQ was struggling in the ratings and losing to its Lansing-based A/C competitors, and the station's owners quietly prepared a format change. On April 15, 1985, WMMQ changed to a then brand-new format called Classic rock, making it one of the first FM stations in the United States with such a format. The station was consulted by Fred Jacobs, revered as the "father" of the Classic Rock format, and quickly became one of the most popular stations in mid-Michigan, and Jacobs' first Classic Rock success story.

The current home of WMMQ at 94.9 FM bore the WVIC-FM calls for many years. The station initially simulcast WVIC-AM 730, with an MOR and then a Top 40 format. In the mid-1970s, WVIC-FM simulcast the AM's Top 40 programming during the day and then aired progressive rock at night. In the 1980s, the roles were reversed, as WVIC-FM became the dominant station with its CHR format and WVIC-AM became the simulcast.

WVIC-AM dropped out of the simulcast and became sports-talk WVFN in June 1992. WVIC-FM's period as Lansing's top CHR station came to an end on March 1, 1995, when the station became "Wild Country 94-9 The Cat" in an attempt to take on longtime country music station and market leader WITL-FM. "The Cat" lasted only a few months before the station was acquired by the owners of WITL-FM. Under new ownership, WVIC-FM decided to take on longtime album rocker WJXQ with an active rock format as "Buzz 95." The longtime WJXQ morning show team of Tim (Barron) and Deb (Hart) moved to 94.9 in 1997 and the station adjusted its format to a more mainstream rock approach.

On June 1, 1997, WVIC 94.9 FM and WMMQ 92.7 FM switched programming and call signs. WMMQ's Classic rock format moved to the higher powered signal at 94.9. Tim and Deb stayed on to host the morning show at WMMQ 94.9 after the switch.

The current morning show on WMMQ consists of Rich Michaels, formerly of sister station WJIM-FM 97.5 (arriving to that station after its format change from Oldies to CHR on September 15, 2005). Joining Michaels is Deb Hart.

Michaels was suspended from on air activities on Wednesday August 14, 2008 for on air comments about a building project in Lansing.

Alice Cooper's syndicated classic rock show is heard from 7 to Midnight.

A long-standing fixture on WMMQ, dating back to its earliest days in 1985 on 92.7, is "Larry Allen's All-Request Saturday Night." The show runs from 7pm to midnight, usually has a featured artist or theme each week, and consists of a playlist entirely supplied by listener phone and e-mail requests.[1]

WMMQ continues to be consistently rated in Lansing's top 10 - and was ranked in the top three in local adult 25-54 market ratings in the fall of 2006.

The original 92.7 Charlotte-based WMMQ signal (now Smooth Jazz WJZL) moved to 92.9 in late October 2006 and is now licensed to the community of Grand Ledge. WJZL is owned by Akron, Ohio-based Rubber City Radio Group. Rubber City also owns the current incarnation of WVIC located at 94.1 FM in Jackson, Michigan. That station airs a Modern Rock format.

WMMQ currently streams its programming 24/7 using the Windows Media format through a link on its website listed below.

Notes

Sources

External links

Advertisements

Advertisements






Got something to say? Make a comment.
Your name
Your email address
Message