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City of license Ada, Michigan
Broadcast area Grand Rapids, Michigan
Branding Public Reality Radio
Frequency 1680 kHz
First air date October 1988
Format talk radio
Power 10,000 watts day
680 watts night
Class B
Facility ID 87106
Transmitter coordinates 42°56′9.00″N 85°27′26.00″W / 42.93583°N 85.45722°W / 42.93583; -85.45722
Callsign meaning W Public Reality Radio
Former callsigns WDSS (6/16/03-8/20/08)
WJNZ (10/15/98-6/16/03)
WBHD (9/4/88-10/15/98)
Affiliations Pacifica Radio
Owner Goodrich Radio, LLC

WPRR (1680 AM) is a talk radio station licensed to Ada, Michigan, USA, serving the Grand Rapids area. The station is currently owned by Goodrich Radio.[1]


The WDSS logo used on the Grand Rapids page on Radio Disney's website.

The station went on the air as WBHD on September 4, 1998. On October 15, 1998, the station changed its call sign to WJNZ flipping to an Urban Contemporary format as "1680 Jamz," giving Grand Rapids its first 24-hour Urban station at the time, the call letters and format are now on AM 1140. On June 16, 2003, the station changed the call letters to WDSS and placed the Radio Disney format on the frequency. The station was poorly maintained durning the Radio Disney years as station id's were often mixed up and no id was heard at the top of the hour.

On August 7, 2008, WDSS discontinued the Radio Disney format, switching to a continuous-loop announcement, announcing the changeover to a new "Public Reality Radio" format in September. The announcement also mentioned that the station's call sign would change over to WPRR on August 18 (the new calls actually took effect August 20).[2] According to station owner Bob Goodrich, Public Reality Radio will be a non-profit, educational endeavor, featuring "a variety of podcasts and programming."[3][4] On September 22, 2008, "Public Reality Radio" was launched, which includes programming from the Pacifica Radio network.[4]


External links



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