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City of license Watkinsville, Georgia
Broadcast area Athens Metro
Branding "Power 100.1"
Slogan "Athens New #1 Hit Music Station"
Frequency 100.1 MHz
Format Top 40
ERP 4,300 watts
HAAT 88 meters
Class A
Facility ID 51120
Transmitter coordinates 33°44′2.00″N 82°43′10.00″W / 33.73389°N 82.71944°W / 33.73389; -82.71944Coordinates: 33°44′2.00″N 82°43′10.00″W / 33.73389°N 82.71944°W / 33.73389; -82.71944
Former callsigns WLOV-FM (1978-1978)
WGPL (1984-1998)
WXKT (1998-2008)[1]
Owner Cox Radio
Sister stations WNGC, WGAU, WXKT, WGMG, WRFC
Webcast Listen Live

WPUP (100.1 FM, "Power 100.1") is a radio station broadcasting a top 40 format. Licensed to the suburb of Watkinsville, Georgia, it serves the Athens, Georgia metropolitan area. It first began broadcasting in 1978 under the call sign WLOV-FM. The station is currently owned by Cox Radio. [2]


The station went on the air as WLOV-FM on 1978-12-01, on 1984-10-01 to WGPL, and on 1998-12-01 to WXKT. The station was sold to Cox Radio in August 2008, who then swapped call signs moving WXKT calls to 103.7 and changing 100.1 FM to the current call sign WPUP.[3] The two stations began simulcasting the "Bulldog" classic-rock format; WXKT 100.1 had previously been licensed to Washington and programmed a "Real Country" format.

In January 2008, it was announced that WPUP was sold (along with sister stations WGMG, WNGC, WRFC and WGAU) to Cox Radio in Atlanta.[4]

On September 30, 2009, WPUP dopped the "Bulldog" classic rock format and began stunting as "Obama Government Controlled Radio at 100.1 FM."[5] The station identifiers claim (jokingly) that the station has been taken over by the government. The station is intermittently simulcasting the Hawaiian music format of sister station KCCN-FM in Honolulu, playing clips from speeches by President Obama, and playing other music President Obama might enjoy, such as the theme song to Shaft.

The WXKT calls remain on 103.7 FM, which changed its city of license to Maysville, Georgia and now programs a talk format serving the Gainesville market.


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