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City of license Burlington, Vermont
Broadcast area Greater Burlington, Vermont
Slogan The Better Alternative
Frequency 90.1 MHz
Format alternative rock, eclectic
ERP 460 watts
HAAT 40.0 meters
Class A
Facility ID 66566
Transmitter coordinates 44°28′49.00″N 73°12′7.00″W / 44.48028°N 73.20194°W / 44.48028; -73.20194
Callsign meaning Radio University of Vermont
Owner University of Vermont
Webcast listen live

WRUV (90.1 FM) is a radio station broadcasting an alternative rock format. Licensed to Burlington, Vermont, USA, the station is currently owned by The University of Vermont.



WRUV is the radio voice of the University of Vermont. It is a non-profit, non-commercial, educational entity licensed by the FCC comprising UVM students, staff and community members. Most of the station’s funding is provided by UVM’s Student Government Association while fundraisers and community underwriting covers the rest.

WRUV made its official broadcast debut from its studios in the Pomeroy barn in January 1955. The program was carried via a closed circuit system to the men's dormitories, Grasse Mount, Converse Hall, and the Redstone Campus. In 1956, the club started AM broadcasting of music. In fact, WRUV was one of the first AM stations in the Burlington, Vermont area.

Simulcast AM/FM broadcasting began in October 1965 with the station moving to only-FM in the early 1970’s. By the mid 70s, the station removed simulcast AM/FM from their repertoire and became a strictly FM broadcaster.

In 1986, WRUV crossed Main Street and moved into the basement of the Billings Student Center, quickly plastering the studio walls with thousands of pictures of different artists and musical groups. It began Internet broadcasting in 1997. In the summer of 2007 the station moved into the brand new Dudley Davis Center, the nation’s first LEED Certified student Center. The station’s 460 watt transmitter allows the station to be heard as far away as Canada and upstate New York.


The station's philosophy towards broadcasting is to "provide a mixture of different styles of music and an alternative to the watered-down offerings of corporate-commercial radio". From ska, rock and jazz to house, hip-hop, classical or eclectic, the music choice is left to the disc jockey. Each DJ is assigned a weekly slot of two to three hours and allowed to program their own style of show (free format).

Executive Board

All UVM Students currently participating in the SGA group, WRUV 90.1, are eligible to run for the exec board positions. There is one non-student position as well, making all WRUV community members applicable.

Elections are held annually at the end of the Spring Semester for the following year and the entire WRUV collective takes part in the election process. Preference is given to individuals who expect to remain in the area during the following year as much as possible. Previous Exec Board Members may run for more than one term of duty. Executive Board Members at WRUV FM Burlington [2009-2010].

  • Station Manager- McCrae Hathaway
  • Program Director- Casey Starnes
  • Business Director- Daniel Paul Maldonado
  • News Director- Meredith Turteltaub
  • PR Director- Alyssa Kropp
  • Fundraising Director- Joe Sussman
  • Music Director- Andrew Louis Seier
  • Harmonics Engineer Todd Ducharme
  • Chief Operator- Rob Caulk
  • Non-Student Rep.- James Small

External links



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