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What Not to Wear (US TV series): Wikis


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What Not To Wear
Format Reality show
Starring Clinton Kelly
Stacy London
Ted Gibson
Nick Arrojo (2003-2009)
Narrated by Adam Harrington (2003-2008)
Clinton Kelly and Stacy London (2008-present)
Country of origin United States
No. of seasons 7
No. of episodes 240
Camera setup Multi-camera
Running time 52 minutes
Original channel TLC
Picture format 480i (SDTV) and 1080i (HDTV)
Original run January 18, 2003 (2003-01-18) – present
External links
Official website

What Not to Wear is an American reality television show that is based on a British show of the same name. The program currently airs on The Learning Channel (TLC) in the United States, Mexico, Colombia, Argentina, and Canada. It also broadcast on Discovery Travel & Living Europe, on People+Arts in Spain, where it's called ¡No te lo pongas! (Don't Put it On!), and in Portugal and Brazil, where it's called Esquadrão da Moda (The Fashion Police). What Not to Wear is hosted by Stacy London and Clinton Kelly.


Episode format

The majority of the episodes feature participants who have been nominated by friends, co-workers, relatives, etc., although some episodes involve self-nominations, such as the class reunion specials or mall nominations (in the latter, What Not to Wear set up its (in)famous 360-degree mirror in various malls across the United States, allowing a nominee to state her case as to why she needs fashion help). Early episodes featured both men and women; however, as the men's transformations did not prove to be as remarkable, all later episodes feature women exclusively.[1] Some episodes featured a person being nominated with the nominator being selected as well.

When someone is selected, the show then secretly follows and videotapes the nominee for two weeks. Sometimes the nominee will be asked to participate in "market research," which is actually the What Not To Wear crew filming her for the show. Also, the nominators will sometimes gain access to the nominee's closet and point out specific items of clothing that they consider particularly bad.

While reviewing the secret footage, Stacy and Clinton make generally unflattering and sometimes caustic comments about the nominee's wardrobe and (in most episodes) meet with the nominators beforehand. Afterward, the entire group goes to meet the soon-to-be surprised nominee. During the surprise visit, the nominee is offered a US $5,000 Visa debit card for the purpose of buying a new wardrobe, but with a catch – she must turn over her entire existing wardrobe to Stacy and Clinton and shop by their "rules" (i.e., guidelines which are tailored toward the nominee's age, body shape, and profession).[2][3] If the nominee accepts, she is brought to New York City for a week of evaluation, shopping, and hair and makeup styling. Stacy and Clinton, and in many cases the nominators, then review the secret footage with the nominee.[4] In several episodes, the nominee admits or hints that she is either "unable" to find properly-fitting clothes or that she dislikes how her body looks.

On the first day of the participant's visit to the show's studio (in later episodes, this is done at the participant's home; one was even done aboard a cruise ship), Stacy and Clinton critique the wardrobe. As they sort through the wardrobe, the participant tries on three typical outfits and steps inside the 360-degree mirror to explain what she likes about her outfit and why she thinks it looks good on her. After critiquing each outfit, Stacy and Clinton present a more appropriate outfit to the participant to help illustrate the rules that the participant will need to follow when shopping for new clothes. Throughout the sorting process, most of the clothes are symbolically tossed in a large garbage can (the clothes are not actually thrown away; they are donated to charity unless they are torn or damaged).[5][6][7]

After the critique, the participant is given two days to shop for clothes. On the first day, she visits various New York stores (including Mexx, New York & Company, Ann Taylor, Filene's Basement, Searle, H&M, Bloomingdales, and Macy's) alone. Stacy and Clinton watch the videotaped footage and comment for the benefit of the viewers, letting the audience know if the participant is following the "rules." On the second day, Stacy and Clinton surprise the participant, comment on whether the previous day's purchases follow the "rules," and help her with the remainder of the shopping.

After shopping, hair stylist Ted Gibson and makeup artist Carmindy work on the nominee's hair and makeup, respectively. Stacy and Clinton are not present during this portion of the visit.

At the end, the participant shows off her new look to Stacy and Clinton, featuring her new hair and makeup and three of the outfits purchased during the visit; Stacy and Clinton then comment on how the new items greatly improve the person's appearance and body style.

The last segment features the participant showing off her new look to friends and family, at a prearranged gathering. Finally, the participant is shown in additional wardrobe items, with her personal comments on what the nomination and visit did for her emotionally and how it improved her self esteem.[3]

Credited cast



  • Stacy London, fashion consultant
  • Clinton Kelly, fashion consultant
  • Ted Gibson, hair stylist
  • Carmindy, makeup artist

Former cast

The US series was originally co-hosted by Stacy London and Wayne Scot Lukas, a celebrity stylist. He was succeeded after the first season by Clinton Kelly.[8] Nick Arrojo was the resident hair stylist until season seven. Ted Gibson replaced him in 2009, beginning with the July 24 episode.[9] In 2008, narrator Adam Harrington resigned; the show is now narrated by Stacy and Clinton.

Notable Contributors

Former contributors (participants) include independent singer/songwriter Megan Slankard,[10][11] So You Think You Can Dance Latin ballroom choreographer Melanie LaPatin,[12] world champion swimmer Tara Kirk,[13] and actress Mayim Bialik.[14]


  1. ^ "Fashionably Late with Stacy London: From What Not to Wear to Fashion Talk Show" December 17, 2007. Accessed 2009-03-28
  2. ^ Snider, Sheila. "What Not to Wear". Retrieved 2009-04-30. 
  3. ^ a b "Letting Yourself Go on ‘What Not to Wear’" June 9, 2008. Accessed 2009-04-30
  4. ^ Odenwald, Dan (August 21, 2003). "Watch and Wear". Metro Weekly. Accessed 2009-04-30
  5. ^ Fashingbauer Cooper, Gael; Denhart, Andy (January 23, 2006). "Do ‘Wear’ subjects have to trash their clothes?". MSN. Retrieved 2009-04-30. 
  6. ^ Bean, Pinky (September 25, 2008). "'What Not to Wear' keeps clothing waste out of landfills" Accessed 2009-04-30
  7. ^ Vowell, Roberta (January 25, 2008). "VA Beach fitness trainer get makeover from TLC's What Not To Wear". The Virginian-Pilot. Accessed 2009-04-30
  8. ^ Wieder, Tamara (October 21, 2003). "Wear thee Well". Boston Phoenix. Accessed 2009-03-28
  9. ^ (July 23, 2009). "Ted Gibson joins 'What Not to Wear'". Accessed 2009-07-23
  10. ^ Accessed 2009-04-04
  11. ^ WNTW Megan Slankard episode page Accessed 2009-04-04
  12. ^ Accessed 2009-06-17
  13. ^ Almond, Elliot (June 26, 2008). "U.S. Olympic Swim Trials | Bolder strokes for Bremerton's Tara Kirk". The Seattle Times. Accessed 2009-04-04
  14. ^ Holmes, Linda (May 25, 2009). "'What Not To Wear' Welcomes Mayim Bialik...Yes, Blossom". NPR. Accessed 2009-30-05.

External links


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